Most companies blame failed AI initiatives on the technology—but former Microsoft executive Liat Ben-Zur says the real failure is usually leadership. Liat joins Ryan Alford to explain why businesses are burning through compute, measuring activity instead of results, and installing “Ferrari engines in lawnmowers” by forcing AI into broken workflows.…
Why do some creators go viral repeatedly while most brands disappear after three seconds? Brendan Kane, founder of Hook Point and author of The Guide to Going Viral, joins Ryan Alford to explain how storytelling formats, audience retention, pacing, tension and detailed content analysis drive repeatable social media growth. Brendan…
Mental performance coach Evan Marks joins Ryan Alford on Right About Now to explain why knowing what to do means nothing without consistent execution. Drawing from his experience on Wall Street and coaching athletes, executives, traders, and business owners, Evan reveals how unconscious emotional reactions interfere with judgment and performance.…
Navin Goyal joins Ryan Alford on Right About Now to explain why venture capital is not the right path for most founders, even when raising money feels like proof that a business is succeeding. Drawing from his experience as a physician, entrepreneur, founder, and investor, Navin breaks down the difference…
Influencer marketing has changed—and according to Luke Yarnton, most brands are still using an outdated playbook. Ryan Alford sits down with the co-founder of The Rave to discuss why today’s winning brands are shifting away from celebrity influencers and building ambassador communities from customers who already know and love their…
Mark J. Kohler joins Ryan Alford on Right About Now for a blunt conversation about taxes, wealth, small business, and the strategies most entrepreneurs are missing. Mark breaks down why taxes are one of the biggest costs in your life and why business owners need to stop expecting an accountant…
The art of copywriting meets science. Align your data and evidence to support the exact emotional response your audience is already feeling.
If your copy feels superficial, it's because it lacks a foundation. Align your words with genuine values, and watch your dream customers immediately respond.
Making a script "just work" by swapping out words isn't true copywriting. True mastery requires understanding the deep mechanics of persuasion.
In this episode of Right About Now, Ryan Alford talks with Matthew McGrory, CEO and co-founder of Arwen.ai, about the future of social media, AI moderation, brand safety, and why the comment section may be one of the most valuable places brands are still ignoring. Matthew explains how Arwen helps…
In this episode of Right About Now, Ryan Alford sits down with Devora Rogers, Chief Strategy Officer at Alter Agents, for a sharp conversation about why modern shoppers are harder to win, harder to track, and harder to keep loyal than ever before. Devora explains the idea of “shopper promiscuity,”…
What happens when virtual teamwork meets physical space? We are breaking down the critical elements of creating a flawless "mixed presence" work experience.
You go to work to get a job done, but a great office experience should leave you feeling connected to a larger, unified vision.
AI is perfectly built to take over the redundant tasks we do at home or at the desk, freeing humans up for what they do best: pure creativity.
In this episode of Right About Now, Ryan Alford sits down with Monica Nassif, founder of Mrs. Meyer’s Clean Day, to unpack how she turned a boring household category into one of the most recognizable brands in cleaning. Monica shares how her real mother, Thelma Meyer, became the heart of…
When the consensus doesn't fit who you are, it's time to build your own path. Here is why being an entrepreneur means breaking the mold.
Great leaders use AI to enable their people to step outside their corporate boxes. Are you leveraging tech the right way?
In this episode of Right About Now, Ryan Alford talks with Chris Allen about how a finance career, startup burnout, and a beverage business eventually led him to Netflix’s _Million Dollar Secret._ Chris explains why he realized consumer brands increasingly win through attention and celebrity, and how that insight pushed…
In this episode of Right About Now, Ryan Alford sits down with Rick Jordan for one of the rawest founder conversations the show has had in a while. Rick opens up about taking his company public, scaling from roughly $4 million to $15 million through acquisitions, and then watching parts…
In this episode of Right About Now, Ryan Alford sits down with Chris Josephs, co-founder of Autopilot, to talk about the viral rise of the Pelosi Tracker, what it revealed about political stock trading, and how that insight became the foundation for a real investing platform. Chris explains how Autopilot…
In this episode of Right About Now, Ryan Alford talks with Anya Cheng, founder and CEO of Taelor, about building an AI-powered personal styling business for busy professionals who want to look better without spending more time shopping. Anya explains how her experience at Meta, eBay, McDonald’s, and Target shaped…
In this episode of Right About Now, Ryan Alford sits down with Jason Feifer, editor in chief of _Entrepreneur_ magazine and host of _Build for Tomorrow,_ for a conversation about adaptability, storytelling, and why waiting to be noticed is one of the biggest mistakes ambitious people make. Jason shares the…
Respectfully, hiring family is one of the toughest tests an entrepreneur will ever face.
Surround yourself with a team that pushes you to be better, choose smarter, and scale higher.