Ritz Holiday Campaign Celebrates Diverse Cultural Traditions: Weekly News 10.21.22
Ryan and Christina cover Advertising Week, Liquid Death's entertainment-first content, TikTok's new live age limits, Meta losing Giphy and Ritz's holiday
- Liquid Death's creative strategy VP Andy Pearson says the brand chases timeless, entertaining content rather than trending relevance — entertainment over marketing.
- Chasing virality can backfire: millions of likes from people who will never buy your product are a stagnant number compared to 200 real potential customers who engage.
- On social, your only two jobs are to entertain or educate; interruptive, sold-to advertising gets skipped the moment it reads as sponsored.
- TikTok raised the minimum age to host a live stream from 16 to 18 effective November 23rd and added an adults-only stream category, though nudity rules are unchanged.
- Kanye West is buying Parler to publish unfiltered conservative opinions; the hosts defend free expression but draw a hard line at anti-Semitic comments.
- Meta lost its UK court battle and must divest Giphy, walking away from a roughly $400 million takeover — with Giphy itself admitting GIFs feel dated to younger users.
- Meta's Horizon Worlds fell from 300,000 to 100,000 users because VR lacks the dopamine loop of likes, comments and algorithmic recommendations.
- Walmart's creator platform beta works like Amazon affiliate links — creators post content, share a Walmart link and earn a cut, with the option to join brand campaigns before a full 2023 launch.
if you chase virility, you actually end up with a lot of audience that doesn't actually buy your product
I'd rather 200 people that are my potential customers, like and view my content and engage with it than two million that have nothing to do with what I'm selling.
And then look, entertain or educate, that's what you got to do on social media.
The hardest part of it need to study none again. You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. The guys, what's up? Welcome to the latest edition of the Radcast. It's Friday, October 21st, 20, 22, 10 days from Halloween. So excited. So exciting. Hello. I'm excited about Christmas, full disclosure, because I'm one of those people that like I start listening to Christmas music on November 1st. So I'm ready. Yes. Welcome, everyone, to our weekly marketing business and news of the world. Christina Yasi, good to have you. Thank you. Mr. Nick Weaver. In the flesh. He's here. He's in deep thought. Managing. Working. Got a lot going on. Yes. Lot of events. Lot of stuff. Right now, as you hear this, Nick and I are knee deep in the Think Billions event.
Think it big. Think it big. In a castle. Yeah, we're in the castle. And I'm at the office. Yeah. We're in a castle somewhere. Think it big. The Radcast is on the road. It's going to be some exciting things coming out of that. So looking forward to that with how we pee. How are pains. Big event. Yeah. Looking forward to it. So yeah. Lots of big events this week. There's lots of events this week. There's lots of events this week. Advertising week. Adweek. I remember this is such a big deal. When I was in New York, you know, like, and you mentioned this a couple days ago, I'm like, yeah, I guess it is. And I, it had hit like my Twitter feed yourself. Sure.
So I guess I knew it. But like, when I was in New York, that was the thing. Oh, it's that week. Okay. Cool. We can fashion week. Yeah. Yeah. Now I'm like, yeah. Okay. I mean, it's important for the industry, I guess, but like, you know. So there were some interesting panels. And the point that jumped out at me was they interviewed liquid deaths, the IP of creative strategy, Andy Pearson. And he said, for us, speaking of liquid death, we're always just trying to create relevant content that feels more timeless because our whole thing is entertainment over marketing. Which that was interesting. Just the conversation between chasing for those, there's two things there that I really did. When we talked about this, thinking about for the episode two things number one, he was
talking about, they don't chase virility, viral, you know, they do what they're going to do. And they don't chase the viral wave. And I think there's something to be learned there number one, because what happens is if you chase virility, you actually end up with a lot of audience that doesn't actually buy your product. Right. Just because you get viral and you get millions of likes, what if 90% of it's just, it's viral. So there's people liking it and engaged with it, doing stuff, but they're not your actual customers. Right. And so just getting more, and look, I mean, I'm the guy I coach the whole time, it pays to be known, awareness matters. It does. But if you're chasing for reality, a lot of people that may not buy your product, then
going viral does nothing for you. Right. I'd rather 200 people that are my potential customers, like and view my content and engage with it than two million that have nothing to do with what I'm selling. Right. Just a stagnant number. And then look, entertain or educate, that's what you got to do on social media. And so he spot on here with entertainment versus advertising, advertising's dead. I mean, you know, like that's some profound statement, but like it really is. Like no one wants to be sold to and marketed to like hit over the head with it. Right. I mean, don't get you wrong. I don't mind, you know, the, you know, getting stuff thrown at me like the bananas in the grocery store or something, you know, like the, the fruit guy, and he's throwing
that. That's selling. Yeah. Yeah. Yeah. Like smacks in the head. This, this is a really ripe banana. It's so hard. Um, you remind me, I need to eat my fruits like the free samples of cookies. Hey, that's time in place selling and marketing, but other than that, I don't want to be in my TikTok feed getting interrupted. Yeah. If I see it sponsored, I like immediately, so if I'm watching Doc talk, I will, I do not. I want my dad. He's pleased. No interruptions, but no, he's spot on, um, you know, and look, I'm moving this direction and Nick and I are working on some of this with my content, you know, like trying to keep it educational, but also entertaining. Yeah. I mean, you know, who didn't like our mac and cheese bit, you know, how do you know the mac
and cheese? Not a big Mac. Uh, you know, I did get like three CBD companies, uh, DM. There you go. There you go. CBD. CBD. I'm like, no. I'm like, uh, yeah, interesting, but yes, got to entertain that entertain, which is why we have our social media holidays and these podcasts. This is true. So happy reptile. We're in this day. Oh, you are reptiles. I really do. Read my lips. Dislike anything. No. Interesting. Do you dislike turtles? Turtles are reptiles. Don't like them. Oh, fascinating. Nothing. I won't nothing with any reptile. You're just not a big animal guy. I'm learning. Oh, that's not it. Reptiles. Absolutely not. I cat growing up. Okay. Sam. That was the one like, we had a, we had an Irish setter when I was, when I was born.
Okay. It was already like six years old. Bless. So like until like five or six, we had an Irish setter that chased every car in the neighborhood, broke its leg like three times, it chased cars. She was the smartest dog, but they, they, they chased, she chased cars. Oh my God. And she like had, she'd be the one like hobbing around with a broken leg like three times. So like you didn't die. Yeah. That's insane. It was like the worst habit. We couldn't break her of it. Like if she, the fence was open or something, she would go galloping. Oh my God. It's like the dumbest behavior now to think about it. But I grew up, I have these pictures when I was like five, you know, and maybe cute at
one time. I don't know. And like with my head, like back on, babe. And so like, it used to be a lot of my passwords, not anymore. So you can, but babe used to be my password. So cute. But babe and like her birthday or something. But uh, yeah. And so I grew up and then we didn't get another dog again. I got Sam the cat and Sam was like most cat that didn't really like people. She liked he liked me would let me pet him for about 30 seconds a day. You know, it would give me that attention. Yep. Yep. And then I'm done. None. No more. Like if you get, if I got that in the morning, I wouldn't get into any other time.
It's terribly needy, so freaking needy. So I like pets. Just not reptiles. Not reptiles. Not just as long as you're aware of them. It's just awareness day. Be aware. Now will you be celebrating Eta pretzel day while you're in California? Uh, sometimes there's not many pretzels at Halley's house. I don't know. That's a big mess. Pretzels aren't making me thirsty. I think we're going to have like, I don't know, some kind of fancy pate or something. Oh god. I don't know. Something's healthy, health, wealth and mindset. Uh, something tells me is long, uh, some mighty young, yes, mighty young. Hey, that's the, uh, lunchables that are meatless that are super healthy. That's one of Halley's companies. Go look it up. Mighty. Um, a little shout out to him.
I will say this. But back to, uh, Halley's thing, as long as there's my heat as, you know, have some organic vodka. I'm good. We love to see it. Yes. Uh, accounting day. Monday. Uh, well, behind the little shout out for our accountants, yeah, kind of looking for a new account anyway. If you're out there, give me a call. Haha. Lots of opportunities. Yes. And then my favorite Wednesday, the 26th National Pumpkin Pie Day, you know, it's not for everybody. Not a pumpkin pie. Not for everybody. I probably a pie guy in general. Sure. I'm a crumble cookie guy. Yeah, I'm a crumble cookie guy. I'm a brownie. Sometimes guy. Okay. I'm a geek. Okay. Sure. Not pie. The crust is kind of gets in the way.
Sure. Then I think the crust is the best part. You know, I made a pumpkin pie last year for Thanksgiving, and it was quite an ordeal. It's like a whole highlight on my Instagram of it because it was just everything that could go wrong. The cold makes the only pie that I truly like. And it's this, like lemon cream, it's very light. Yeah. It has the Graham cracker crust, which makes more sense to me. It's a little sweeter. It's not throw away like that other crop. And it's light and very good. Okay. I love lemon. That sounds so light. It's very like it's like whipped cream and carnage like sugar-free carnation milk or something like. Yeah. And lemon. And it's sweet. So it's not, not sweet, but it's not over the top.
Right. I love a piece right now. Oh, but on the 26th National Party by day, for those who observe, it's time for another absurd holiday. There's no shortage of dumb things to celebrate red cast social media holiday segments. Yeah. Like confetti at the end of it. We didn't have a confetti gun. Yes. But then somebody has to clean up God. I've been in so many shows with them. I want to confetti a digital like on our new, we got a new road canister here. Free promo of road cash road. Chess tennis won anyway. The hit the confetti cannon button. I want to I want a button on the keyboard that does that. Pop. Oh, that's not it. Close. So close. It's how close I am to all this merchandise right here from our proud sponsor.
And you're bringing some of it to California, I believe. You say I lightened up. I did. I did. I got it. That's galore. If you're think Billions and you're listening to this, I like learning a break or something. Come get a free hat. Complementary. Set up. Yes. We'll have some hats on deck from our great friends official merchandise sponsor of the Radcast branded bills, braidedbills.com lots of amazing stuff. I I washed one of the hats last night and you know, sometimes when you washed hats, it just like it's never the same again, right? I think it's it's better. It's like. Oh, you broke it in a little bit broke it in a little bit, but it's that branded bills quality because there's not like strings or stuff coming out of it.
Sure. They handled the wash very well and it just goes to show you they made the best hats in business, braidedbills.com. They've got hoodies sweatshirts, t-shirts, beanies, all your winter gear, anything you need. Also do custom stuff, just like our our Radcast stuff here. You give them their logo. They're designed. He's pretty amazing too. What was cool was like with the Radcast stuff, we gave them our logo and they sent back like four or five different options like on a patch, like doing a couple different things. Look, I'm like, okay, I like what you did here. So they'll do that for you as well if you go to their custom section. But use Radcast 20, get 20% off all your purchases. Also go to our website, the radcast.com, click on sponsors, click on branded bills.
You'll get 20% off immediately. If you keep clicking that link, tell them the Radcast Center, brandedbills.com. This will merge the nice sponsor of the Radcast. If you see social media news, the first one is TikTok announces a new age limits for live streaming, adults only category. The quote from TikTok is currently people must be 16 or over to host alive, starting on November 23rd, the minimum age will increase from 16 to 18. As we consider the breadth of our global audience, we already take a graduated approach to the features that our community can access based on their age. You know, when I first saw this headline, I thought they're turning into only fans. Right. I had the same thought. It was an adult only category.
I'm like, it's getting stevy. TikTok after dark. You know, like, it's like, you know, no, I don't explain it. Skin and talk. Oh, whatever. You used to be Skin and Max. I was always a joke girl, you know, but no, I guess it's just not that. You know, it's the community guidelines haven't changed. They still have their same rules around nudity and, you know, talk about facts. I mean, this makes sense. I don't think, you know, maybe I'll change my mind on this as my kids grow up or something. Why can't they live stream? But right now, this sounds about right. I agree. You know, like, there's too much, there's so many things that could go wrong. And there's like, I don't think you're ready for the feedback, especially the DMs
stuff, like the communicating the, having to keep the judgements, like, I don't know. I think you end up with like people who, if they're, if you're sharing, you know, a sensitive topic, right? And you, you don't want the youth on there. I don't know. I think it makes a lot of sense. I'm surprised it took this long to happen. I haven't decided personally, and my kids aren't pressing me yet. I have a 13, 11, 10 and 6, I almost surprised 13 year old. They watch YouTube shorts because that's really easy to gait, and it's not, isn't have the direct social. Not quite as open, right? You know, like, it's, they're not, there's watching, they're not posting. And so we haven't allowed them to, uh, in my 13 year old, I hadn't asked, so to have
their own account. Yeah. So I don't know when the right timing is, but I'm going to let, as long as they don't ask. Yeah. Put it off as almost possible, right? It's more just, I just don't want them to live, breathe and die by the feedback and attention they got social media, you know, it's, I want them to leverage, I lever, obviously, leverage it for business, my personal brand, and I see the benefits of it. And I've already bought, like I already, not bought, but I did buy your own, all their names already. I signed them all up. They have a council. They just don't know it yet, with their names. Yeah. So. But I see the vibe, but like, you know, I don't want to get, yeah, don't rush it earlier
than I have to. Don't rush it. I don't expect that. I better respect tiktok, try and to get some handle monitor it. Yeah. Speaking of monitoring, Kanye West is buying conservative social media platform, parlor, to voice his unfiltered opinions. I saw this. I have so many thoughts, but the rapper who has changed his name to ye said that conservative voices have the right to freely express ourselves. You know, we can have a whole episode on, look, I'll have a Kanye episode. Let's just say this, I respect everyone's right to have an opinion and, you know, something tells me, even if he wasn't going off the rails, that the typical hard left would just hate him for going conservative, no matter what he did. But we gotta admit, he's getting in some weird shit.
Like, I don't know. I don't even know. Like, there's something. Something's off. Something is off. Something is off. Something is off. Something is off. He's not just, he's decided to go hard, right? Admittedly, and I'm not a hardcore Republican, I've voted both sides of line. I'm a middle of the road, common sense, Paul to guy, you know, like I probably lean more towards the right on like business aspects, but like personal and personal freedom stuff. And I don't even want to go down that road, but it's more like, but if you can't at least kind of what step back and go, no matter how I feel about certain things that I might actually agree with, some shit's just weird, and not right. There's something off.
There is no excuse for anti-Semitic comments and this cult school that he's starting, like it's just, it just makes me very, very uncomfortable. I don't know what it is. Like it's something's something. He's starting a Christian school. Well, I'm okay with him starting a Christian school. I'm just not okay with, where you have to sign NDAs? Well, I'm just saying, I don't know. In theory, I'd be fine with anyone starting a Christian school. Sure. I don't, any other layers onto it. I'm sure there's something I disagree with. I'm just saying, there's just something that seems, I don't know. I think it's dangerous. I don't think that it's a safe person. But I just don't think everything is right in the mind. I agree. Like, I think he needs help.
Like whether he was hard, whether his beliefs or any, what if he's talking about his hard one direction, something just seems a little... And always has. And look, the guy's brilliant on a lot of levels with like his artistic abilities and like, you know, I just think if you're really being objective, no matter whether you agree with 80 or 90% of this, 5% of the time it's something's weird. I don't know what it is. No, I agree. I'm just not, I'm not a mental health expert. So I can't... No, something's wrong, yeah. But something seems a little... And it's not just because he's hard right now or he's hard left. It's nothing to do with that and more of my common sense of... Is there just screw or something off there?
Yeah, no, it's nothing. I don't know. Right, you know. So, but I do believe everyone should have right to say what they need to say. Sure, and so is Elon Musk. He's why he's buying Twitter. But he's not making anti-Semitic comments. That's kind of, yeah, I don't know. So, anyway, we'll see. It'll be interesting where this platform goes. Yeah. I don't know. That's maybe. I think we should be able to see. We should, no one should be...
Have the power to censor someone else. But there's a danger even in that statement sometimes. And so I'm smart enough to recognize it. Yeah. I am also not... Don't want to be the person that figures all that shit out. Right. You know, I'm just going to use my common sense. I'm going to use my common sense. Yeah, quite frankly, because it gets fucking messy. You know, like deciding who's right, who's wrong. Like, so anyway. Yeah, where the line is. We'll move on from that. Our next article is not metaverse news, but it is meta news. Meta has been forced to divest jiffy after a long running court battle in the UK. They lost their bid over the gift platform Giffy, which now means that Meta will be forced
to divest the platform and step away from $400 million in a takeover arrangement. I don't know the exact impact of this. That's what was interesting about the article. I mean, I'm on Giffy. I have like 30 million views on Giffy for little stickers that I do that on my profile. Sure. It's definitely good for branding. But you know, without knowing exactly how meta was going to integrate or what they were going to do different, I don't know. It's kind of like you don't know what you were going to get anyway. Well, and even like in the article, even Giffy said, like this is not a popular, like the gifts are becoming a little bit dated and you're like your Gen Z, your what Gen Alpha, I think is the next one.
Like the generation younger are, they think that it's like a boomer thing or which is, I mean, the fact that Giffy themselves they're like, yeah, like it's, we don't know what's gonna happen. I still like sending a good like if somebody sends me a text or something, like going through the gift, the Giff thing, like a meme or whatever, like, yeah. I still like it. Maybe because I'm not a boomer though. I use them in text. I use them in text. The coolest sounding, Jen, there is. You gotta admit, Jen X. Yeah. Let's be honest. Millennials, boomers, Jen X. I think Jen Z still sounds kinda cool. Jen Z's okay. It's a second place to Jen X. It's a second place. Sure, spoken like a Jen X, sir.
Yeah. But I thought that was interesting that, you know? No, I, you know. So Facebook is denied Giffy. We'll see. I, you know, I don't know. I, I still like just personally, but I'm just old. Keep using them. It's okay. The nice article is kind of metaverse news, but because meta's horizon, their world, it's shrinking and jeopardizing its metaverse ambitions. They dropped from 300,000 users to 100,000 users from Fyabiri to now. An empty world is a sad world is what the article said. Horizon isn't sticky enough unlike other social networks, which rely on the dopamine rush of likes and comments and algorithm recommendations. Horizon world is a VR playground that requires you to hang out with your friends and strangers alike with the computer strapped to your face.
I feel like there's a audio sound bite somewhere of me talking about all these metaverses and we discussed them and I just said he's using all these things and like, it's like, yeah, there's always so much time in so many places and whether it's dopamine or it's just fucking boring. Like, it's like. It's like, it doesn't different to it, right? Like, it's every other video game. It's an Xbox. My brother does this all the time with the phones. Yeah, no, it's called Roblox. My case play it. It's called, you know, yeah, more like, you're getting really back into the Sims. No, oh my God. What's the name of it? Fortnite, yeah. That's like all the rage again in the house. Like Fortnite battles, Fortnite stuff,
buying skins, God, stupid, like, like, they don't spend growing money on it. It's like, they're not over the top. They'll spend like $10 here and then, like, once a month. Like, I don't let them spend more of that. And they don't necessarily want to spend more than that, but it's just, it's crazy what they will, they're willing to even spend the money on. Right, right, right. But the, there's only so much time to go around and one of these metaverses is gonna win out. I don't know what it is. And is it all just gonna be video games? Is it gonna be, like, Richemont Wii last week? Like, is it just gonna be an entertainment zone where we spend some time just like we play video games?
Like, I don't play much, but I'll get on with my kids and play Madden or like a golf game or something. To me, the metaverse feels like this thing that will go one of two ways. And it's either gonna be super popular for more fringe people or it's gonna be super popular for Brainiac genius elitists and I don't know, like, if either of those options is a super positive outcome, I don't think either of them are the end of the world, but I have a really hard time seeing this being implemented into... Well, just be the way people play video games. So there's always gonna be that 13 to 23 year old prime, and I know a lot of older people play some of these games too now,
but like, the prime younger because they have tongue in. Like, there's a mom of three that might be 21 now, but in 10 years, when she's 32 and she has three kids at home, she still only has so much time. Yeah. And that baby's gotta be fed and your metaverse is gonna have to wait. So like, it's entertainment. It's augment, like, again, until we're all robots, like the baby's gotta be fed, the kids gotta get soccer or school. And yeah, maybe all of those things are gonna happen in the metaverse, which I think is what somehow, I'm gonna answer like a critic of anything I'm saying. How they'd answer it, well, they'll just be doing all those things. Well, you're not gonna be feeding in the metaverse
that we think yet. Right. And so thus, you're always gonna be competing with life. Well, there's also the conversation of Will, Will, the nuclear, like, I would argue the nuclear family won't even look like that in the metaverse. It's not, you know, it's this whole other thing. It's not just like the single mom with kids. Like, it's gonna be this whole other... But a day later, whoever or a mom that's the lawyer that just works her ass off, whatever. Right. I don't think it's gonna be... I don't think it'll be mainstream. Right. I don't think it'll be mainstream. Yeah. I don't think it'll be mainstream, but it freaks me a little bit. I mean, if Putin starts launching nukes, we might all have to go to the metaverse, you know?
Can you play the metaverse if you're dead? That's what they ask in Westworld, essentially. He's kind of like, ah, can we just, the hard drive of our brain be uploaded somewhere? Singularity. Yeah. But moving on to our marketing news, which is, again, like, kind of social media e, but Walmart is launching a beta version of their content creator platforms. This is really cool. Creators can apply for beta access ahead of the holiday season and the retailer plans to fully launch Walmart creator in 2023. The platform also allows creators to apply to be part of upcoming brand campaigns. It's like a coupon code. Hmm. How do you watch? What's, what's the social network that you watch? It's like, ah, so it's, it's not like a social media app.
It's kind of like how you have Amazon links and if someone buys something through your Amazon link, you get kickback. It's like that. You, you, I would imagine you make a TikTok, you make a real Instagram post, whatever, for a product, and then encourage followers to buy it through your specific Walmart link, and you get a kickback of the presented. It's always a fascinated me because Walmart and even Amazon like that resell all these other brands and have the ability to aggregate these kind of marketing connections. They've tried to do that with like, kind of their media buying platform, and things like that, because in the day, if I'm lays potato chips and some sold in Walmart, that co-branding is valuable to both of us.
Right. Because there's so many Walmart's that there's a good chance that the high tide of lays marketing increases lay sales in Walmart. It benefits everybody. Because that's where they go. A lot of people go to shop now. And it's like a lot like the third of every grocery store, it's probably like a Walmart super center, at least in like key metro areas. So Walmart has this ability to bring to the brands, maybe this creator network to promote not only the Walmart brand, but these other brands. Yeah. It's kind of interesting. It kind of gets my brain twisted a bit. Right. The timing of it, I think, is smart. It's the first time I've thought about a heavy hitting retailer in a social media space beyond their own personal Walmart's Instagram account.
Right. Yeah. And I don't think of Walmart as like an aesthetically influencery brand. So I think it's like I'm fascinated to see where this will go because I think it's very smart. Maybe they're going to become the the target of reach. Yeah. So who knows who knows? It's because the target didn't come out with at first. Yeah. Our last article for the day, kicking off the holidays early, Ritz Holiday campaign celebrates diverse culture traditions. This is kind of fun. The campaign is titled Our Holidays. And it features a 15-second campaign spot and a paid partnership with Bon Appetit featuring a recipe book and a video series exploring how different cultures celebrate the holidays. Rich crackers. Mm-hmm. Oh, yeah. I like a good rich cracker. Look, I'll eat them by the sleeve.
That is buttery goodness. It's kind of like, I don't know what to do. It's kind of like, you know, that verse like a salty. Oh, God. It's like, they're the salty. Have you had the Ritz cracker with peanut butter, dipped in chocolate? I've had a lot of different variations of the Ritz cracker. Ritz cracker and kutrumah. But very few things are as good as vegetable soup with some Ritz crackers in it. Mm-hmm. Go give that as a cold day. Cold outside. But no, it sounds fun. I think, you know, Ritz crackers are pretty universal to the whole email. There's lots of between desserts and soups and... Castrols. The accompaniments. Yes. Charterity boards or whatever. Sure. Lots of variations. So, you know, it's fun. I fond memories of Ritz crackers
growing up. If I get a nostalgia that comes over me, when I heard you talking, you mean Ritz that I guess their braining has... And they do feel like the holidays a little bit. So I think it's very smart. And it also feels very American. So the idea of connecting themselves with other food cultures is pretty smart. Yeah. Or if they never sell Ritz crackers at the Ritz, you know. Or if you think they have Ritz crackers in the room? Is it too luxurious at the Ritz? You know, to have a Ritz cracker. You know, like... No, Ritzie enough. Ritzie. Hey. Ironically, you know. There's your... There's your deep thaw for the day. There you go. There you have it. Another one in the books.
Alrighty then. I hope everyone out there, wherever, however, whenever you are, is fabulous. We appreciate all the support. Reach us at theradcast.com. Look for all the content coming up from Think Billions. And for our latest release. Lots of exciting episodes coming down the road. Christina Yassi, Nick Weaver. I'm Ryan Alford. We'll see you next time. All the Radcast.
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