
Guest
Jay Schwedelson
Founder · Guru Media Hub
Jay Schwedelson has spent over 25 years in marketing, running an agency that handled email, direct mail, digital, and print before deciding to become known for email alone. He founded SubjectLine.com, a free tool that has tested roughly 15 million subject lines, and hosts the marketing show 'Do This, Not That.'
2 episodes · Content & Storytelling · Personal Brand & Positioning · Customer Acquisition & Growth
I believe that when you're known for everything, you're known for nothing.
We have to say, okay, what will the robots never recommend? So that way we stand out and see more human
To me, the only value of social media is to get them off social media.


