
Guest
Brett Farmiloe
Founder & CEO · Featured.com
Brett Farmiloe ran a marketing agency serving roughly 500 small business clients for 10 years before selling it at the end of 2021 to focus on Featured, a platform that connects vetted experts with publishers looking for insights. He also led the acquisition and relaunch of Help a Reporter Out (HARO), and previously helped actor Hugh Jackman launch a coffee company in 2012.
2 episodes · Personal Brand & Positioning · Content & Storytelling · Customer Acquisition & Growth
You go to the gym and you're not going to see results just like in one workout. It's a consistent effort that ultimately moves in the board.
The problem on the journalism side of things is that sourcing experts for stories is an infinite problem.
The expert side of things, the biggest barrier to sharing knowledge is time. And most of our knowledge is not on the internet because time has prevented us from sharing that knowledge.


