Right About Now with Ryan AlfordSearch 660 episodes
Social Media Strategy

What is Earth 2 and how does metaverse real estate work?

Answered independently in 2 episodes, by 2 different people. Every line below is verbatim from the transcript, timestamped to the moment it was said.

Weekly Marketing and Advertising News July 29, 2022: Bring Back the Old Instagram
Weekly Marketing and Advertising News, March 11, 2022: TikTok Latest Features
The short answer

What the archive says

01Earth 2 has built a replica of Earth in the metaverse and is selling millions of dollars a month in virtual real estate. source →

02Metaverse real estate is projected to grow by $5 billion by 2026, but the hosts see the space plateauing in the short term because there's still little practical use. source →

In their words

What 2 people actually said

Yeah, anyway, so I do have this so I'm I'm talking with a company called Earth to And so they're part of the metaverse. They are a they've made an exact replica of Earth In a metaverse that they have created and they're selling real estate On said earth to and they're selling millions of dollars a month Of real estate and they are Probably hiring me to be like a fractional cheap marketing officer or something.
Ryan Alford · Weekly Marketing and Advertising News, March 11, 202 (5:56)
There's trends in the metaverse. Just when you thought we were done with it. Metaverse real estate sales to grow by 5 billion dollars by 2026.
Christina Rose Yasi · Weekly Marketing and Advertising News July 29, 2022: (19:32)
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