Personal Brand & Positioning
What happens to a business after being on Undercover Boss?
Answered independently in 1 episodes. Every line below is verbatim from the transcript, timestamped to the moment it was said.
The short answer
What the archive says
01Say yes when there's no reason to say no: Undercover Boss aired to 7.1 million viewers, drove jobs and recruiting, and Jeff still uses the 42-minute episode as brand content years later. source →
In their words
What was actually said
Yeah. And then somehow it comes back for another, but it pulled us. It's such a well-known show, but I will tell you the way that this is done, there is, it is so, it is done so well and so over the top that you would not think like you, people do is this undercover boss and then as this is going on, they're like, no, it's not, it's clearly not, but it really is.
The episodes