Social Media Strategy
Should small brands invest in NFTs and the metaverse right now?
Answered independently in 2 episodes, by 2 different people. Every line below is verbatim from the transcript, timestamped to the moment it was said.
The short answer
What the archive says
01Treat the metaverse and NFTs as investment and attention items, not 2022 media spend; big brands will drive it and the landing spot is likely a five-year story. source →
02Ryan's advice for everyday brands on the metaverse: watch and learn, but don't waste serious money yet. source →
03Decentraland's Metaverse Fashion Week drew more than 70 brands, artisans and designers, and Cristina argues impractical couture makes more sense on an avatar than in a closet. source →
In their words
What 2 people actually said
Yeah. The team behind. Behind board a Yacht Club, plans to use the money to build a meta media empire around NFTs, starting with games and its own metaverse project.
So that's that's similar. What I feel about Metaverse right now. Again, I think once they figure it out, I think once everybody jumps on board, will it be great?
The episodes
2 episodes answer this
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