Personal Brand & Positioning
How do you combine organic content and paid ads to grow on Instagram?
Answered independently in 1 episodes. Every line below is verbatim from the transcript, timestamped to the moment it was said.
The short answer
What the archive says
01Put a couple hundred dollars behind organic posts that already performed and add a DM call to action, so paid and organic compound instead of operating as separate worlds. source →
02Use TikTok's hashtag filters and new SEO search feature to see what content people actually liked over the last three to six months, then carry those phrases over to Instagram. source →
In their words
What was actually said
And as long as your content relates to the audience, of course they're going to engage more. So it's such a great way of kind of combining these two these two worlds because I feel like there are two separate worlds like the organic and then the paid.
The episodes