Personal Brand & Positioning
How do Grant and Elena Cardone divide roles in their business and marriage?
Answered independently in 2 episodes, by 2 different people. Every line below is verbatim from the transcript, timestamped to the moment it was said.
The short answer
What the archive says
01Split roles by strength instead of gender: Elena treats Grant as the boss of the business and herself as the boss of the household, protection, and PR, which removes the fight over who's in charge. source →
02Elena pushed Grant toward becoming a billionaire specifically as a mechanism to reach his stated target of seven billion people knowing his name. source →
In their words
What 2 people actually said
You're listening to the Radcast, a top 25 worldwide business podcast, if it's radical, we cover it. Here's your host, Ryan Alford. Hey guys, Ryan Alford here, super excited to present this special edition of the Radcast, Grant Cardone, Elena Cardone, the 10X Empire, probably the only podcast that ever have both Grant and Elena on and you've got it right here.
I was going to ask like with someone that once you reach these pinnacles, you've got a few Super Bowl rings. What's pure joy for Elena Cardone?
The episodes
2 episodes answer this
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