Episodes

Dec. 9, 2020

Ad Gab: The Digital Ad Funnel; Part II

In part II of Ad Gab's digital advertising process, Ryan Alford and Josh Hill discuss the last steps on how to convert digital advertising leads into customers.

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Dec. 9, 2020

Ad Gab: The Digital Ad Funnel; Part 1

In the first part of Ad Gab's digital ad funnel process, Ryan Alford and Josh Hill discuss strategies for introducing a product to a new audience

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Dec. 8, 2020

Truman's Cleaning up the Cleaning Industry; Yes, the pun was intended.

Host Ryan Alford talks with Alex Reed, Co-founder and CMO of Truman's, about their cleaning products and branding strategy on this episode of The Radcast.

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Dec. 4, 2020

Share a Coke with a Hero; Lady Gaga and Oreo's Collab; Ryan Reynolds …

Hosts Ryan Alford and Reiley Clark discuss trending marketing news this week, including collaborations between Oreo's and Lady Gaga, a clever video from the Match Group, and more.

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Dec. 1, 2020

The tips and tricks you need to know to increase your engagement on I…

The Radcast invites you to join Ryan Alford and Reiley Clark as they share Instagram data that will help you better utilize the platform.

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Nov. 27, 2020

A NEW Pepsi flavor; White Castle partners with rapper Coolio; Walmart…

The Radcast celebrates Thanksgiving and Black Friday with a breakdown of this week's marketing news.

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Nov. 24, 2020

Finally an automated CRM that just works. Meet Salesflare and their C…

On The Radcast, host Ryan Alford chats with Jeroen Corthout, the Co-Founder and CEO of Salesflare - the #1 CRM platform on ProductHunt and Capterra.

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Nov. 20, 2020

Weekly News Update 11.20.20: Philadelphia Cream Cheese Campaign; Trul…

On The Radcast, Ryan Alford and Reiley Clark discuss Philadelphia Cream Cheese’s genius campaign, Truly Hard Seltzer's empathy marketing strategy, Honda's digital reach plan to promote their 2022 Civic model, and Twitter's new Fleets story format.

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Nov. 17, 2020

The Growth and Significance of Empathetic Marketing in Today's World

On today's episode of THE RADCAST, Ryan Alford and guest Mike Weston, Radical's Creative Director, discuss the importance of understanding and connecting with an audience through empathetic marketing.

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Nov. 10, 2020

James Gregson, Digital Creative Director, Americas, The LEGO Group - …

In this episode of THE RADCAST, host Ryan Alford chats with James Gregson, Digital Creative Director, Americas at The LEGO Group, about his career journey, creative inspirations, work-life balance, social media marketing strategies for 2021 and more.

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Nov. 6, 2020

Weekly News Update 11.06.20: Brown-Forman's Cheers to the Host; Starb…

Hosts Ryan Alford and Reiley Clark provide an overview of this week's marketing news on THE RADCAST. Check out the topics below!

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Nov. 3, 2020

2021 Marketing Trends: How-to Involve your Audience

This episode of The Radcast features Ryan Alford interviewing Josh Hill, Radical's Digital Marketing Manager, as they discuss upcoming marketing trends to watch in 2021.

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Oct. 30, 2020

Perks of Automated Messaging; TikTok and Shopify Partnership; Trevor …

Ryan Alford and Reiley Clark provide an entertaining, informative look at the week's marketing and pop culture news on The Radcast.

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Oct. 27, 2020

Ryan talks with Dave Gerhardt, one of the leading voices in B2B marke…

Tune in for an exciting conversation with marketing expert Dave Gerhardt, CMO at Privy, on the latest episode of The Radcast.

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Oct. 23, 2020

Weekly News Update 10.23.20; FiveStars Loyalty Program; Job Outlook i…

The Radcast shares the Weekly News Update with headlines for the week ending 10.23.20.

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Oct. 20, 2020

Get to know your customers and build your brand; How the VP of E-comm…

The Radcast episode discusses the importance of considering the user experience when crafting e-commerce strategies, featuring VP of E-commerce at Conn's HomePlus, Satya Sivunigunta.

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Oct. 16, 2020

News Update: Empathy in marketing; Walmart's new Black Friday sale; #…

This week's Weekly News Update from THE RADCAST provides an overview of the latest news and events from October 16, 2020.

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Oct. 13, 2020

Radical E-commerce - From Performance Marketing to Branding and the b…

Ryan Alford and Reiley Clark provide practical advice on building an e-commerce strategy in 2020, with examples and tips on platform choice, branding, and performance marketing.

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Oct. 9, 2020

Digital Malls, Big Tech: Do they have too much power?, Instagram Shop…

This episode highlights the biggest business and marketing headlines of the week, including Verishop's digital malls, Big Tech's power, Instagram shopping in reels, and Ocean Spray's viral TikTok video.

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Oct. 6, 2020

Giving a Voice to the Voiceless: How Kalilah Wright, CEO and Founder …

In this episode, Ryan Alford interviews Kalilah Wright, CEO and founder of Mess in a Bottle, who started the business to give a voice to the voiceless and is succeeding through an innovative e-commerce strategy.

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Oct. 2, 2020

Amazon One Concerns, VANS: Musicians Wanted, New Facebook CMO brings …

Hosts Ryan Alford and Reiley Clark take an in-depth look at the week's top marketing and business news on their podcast, The Radcast.

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Sept. 29, 2020

A Story of Growth: How Buff City Soap is leveraging Shopify and it's …

Sanjay Jenkins shares his successful journey to Buff City Soap and the transition to a more integrated e-commerce approach in this episode of The Radcast.

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Sept. 25, 2020

Cameron Diaz wine launch, Mark Cuban investment in Cloud Paper, Walma…

On THE RADCAST, Ryan Alford and Reiley Clark provide insight into the latest news in business and marketing.

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Sept. 22, 2020

Ecommerce Series: How Nufabrx built an 8-figure Shopify plus store wi…

Ryan and Jordan discuss Nufabrx's revolutionary health wear line and scaling their e-commerce in a radical episode of The Radcast.

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