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Leadership & Decision-Making

How much does it cost to open a Crumbl Cookies franchise?

Answered independently in 2 episodes. Every line below is verbatim from the transcript, timestamped to the moment it was said.

Undercover Boss and Franchising Maven with Jeff Dudan
Sawyer Hemsley - COO of Crumbl Cookie
The short answer

What the archive says

01Opening a Crumbl franchise runs roughly $350,000 to $500,000 depending on location, applications are on the website, and many states are already sold out. source →

In their words

What was actually said

Number one, it needs to have a proven business model that performs financially, right? If the first business is making a little bit of money and the second one is open is breaking even losing money, you're not ready to franchise that business. It really you're not ready to take people's hard earned money, they're 401k, however they're funding this thing and put that into a business that you don't have a real way for them to likely be successful.
Jeff Dudan · Undercover Boss and Franchising Maven with Jeff Duda (11:01)
The episodes

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