The Week of May 3 | Amazon Live Releases Shoppable Ad-Supported Channel

This is Right About Now with Ryan Allford, a Radcast Network production. We are the number one business show on the planet with over 1 million downloads a month. Taking the BS out of business for over six years and over 400 episodes. You ready to start snapping necks and caching checks? Well, it starts right about now. What's up guys, welcome to Right About Now is Ryan Allford, your host. And this is our Friday, May 3rd, 2024, your week of business and marketing news, whatever the hell else we want to talk about, a good friend, Chris Hanson. What's up, brother? What's up, Brian? How are you today, big dog? I'm good, man. Getting comfortable in the studio, starting to be like that old jacket that you put on. You're just getting in the seat, climbing up in here. I got my belt. I got my products. I'm ready. And the product, hair products. There's looking nice today. Hey, how many episodes have we recorded where neither one of us have a hat on? That's not many. Not many. Yes. And we're all hopped up on our good friend, Arca, Sweden, free, little pub for them, little peppermint drops, natural performance booster, damn, about fell over at home trying that this morning. It came in the package yesterday. It's in the sample. I was like, oh, I think a double dose accidentally. Like dad, why are you screaming in the kitchen? Getting high on supply, too high, and almost went down low. I'm about, I was like, call for, I feel like I needed to step outside. It was like, it overtakes the senses, but give them a shout out, Arca, Sweden. Good folks. We had them on our other show, vibe science, hype science.media, check that out. Christian, I talk about all the best, an alternative wellness, modern innovations in health, on all that stuff. Hey, you can't do business if you don't have your health right. So go check that out. What's happening this week, Chris? What's happening down there in Miyami in the vacate lounge? Little rainy afternoon here today, but it has changed your pace. I welcome a little overcast since it's always sunny here. Yeah. What's the event? What's South Beach got going on this week? That's the one race is baby, oh yeah, Grand Prix. That's a marketing event. Let me tell you what. If you've ever been to one of those NASCAR, talk about like activations, those it got pop-ups. I can see getting ready for the weekend coming up all over the city. Yeah, any Ferrari's? Is it jibbing down there? Size years? Honestly, it's been a quiet, not a few exotics at the gym this morning, but nothing out of the regular. Yeah. Does everyone like bring it in? Okay. Everybody wants to bring in their own like exotic because they know the race is going on or is it like they're just showing up? No, I think you definitely have a lot of dudes like trying to get in on it, pull out the cars. Yeah. I get logos all over it and stuff, I'm paying logos on my Ferrari now. You know? No bumper stickers on my worries. Not cool. Not cool. Not for me. Not a NASCAR race, that's an experience. It's like the greatest tailgate party of all time. It started as a Southern thing. I think it's nationwide now with just the popularity and everything else, but I don't know. Still, I can go for the party, but I can, the going around the circles a hundred times and like, okay, I can't get into it. And I'm in, I'm a car guy. I just can't get into like watching it other than hanging on having a beer smelling gas maybe the beer is what makes it more entertaining. Yes. I know. Don't forget tomorrow, may the fourth be with you. Don't want you to miss your social holidays, may the fourth Star Wars day. And then Friday, or excuse me, the fifth, today's Friday, Sunday, the fifth Cinco de Mayo. Yeah. You go have some, not an alcoholic Margaritas or you don't even into that or is it just like mocktails or, I'll have one, not like my first choice and because $12 for basically like some juice, soda water, lime, lime, all of a sudden, I said of that, yeah, yeah, exactly. Yeah. Okay. I mean, yeah, I do, I do appreciate months off for that, you know, I'm fine. Yeah. I see a couple of margaritas in my future. I was going to tell you that. I might not wait until, until Sunday to have it though. I don't believe me on the lake on the lake that we got some news this week, you know, TikTok's never been in the me two game, but this week they are. TikTok's answer to Instagram is notes is rolling out after several leaks, heralding the arrival of the app, TikTok notes is now available in Australia and Canada for limited testing. Whatever the hell that means. According to the company, it's a separate free photo sharing app run by TikTok, where users can share photos with written captions, sounds familiar, but I was a central feed of posts by people they follow and probably some kind of story feature. TikTok's going for the whole to bang here, they've eaten all the video, like it's the most popular video platform right now. Now there's going for the jugular. They're like, all right, we're going to go and copy your base app, Instagram, we're going to try to just take it all. I don't know if they will, because I still get a little fatigued when I go down the rabbit hole and TikTok, but it's all attention, they're battling for attention. Whose platform you get the most attention? TikTok's already getting like six hours of every Gen Z years, the time of the day. They want seven, maybe they want it all. Would you be at this excite, you know, no, it stresses me out. And now I just feel like it's another platform that I need to be doing show that I'm already like, let's be real. TikTok, I think for you and I both is probably not our strongest platform. Yeah. And I'm already feel a little behind. So this just, no, it gives me anxiety, bro. I need to do more. Yes. That's why I got Lindsay Natalie here, they're going to make me a TikTok superstar. I don't know. Glover brother. Yes, show me the way. I don't know. I'll go down and just blaze the glory, whatever it is. I don't care. You know, I phone with it. It's just, I can't see, I need somebody to tell me what we need to do on it. Like I can't keep up with the trends and all that shit. I'm willing to do it, but it's yeah, I can't research it, think about it and do it and post it. You got to have a team for this shit. I don't know how people that, I guess they don't have jobs and maybe they get paid in flush or know how they do it. I don't know how everybody else does it. Maybe that's why our productivity sucks, but US productivity meter goes down with new notes app launch every news social app that gets released, the productivity and the business productivity world, it goes down to a percentage point. Yeah. And every time they change the algorithm, probably the same thing because everyone's spending days trying to figure out that. Yeah, exactly. Because we were just talking about the Instagram, it changes every two seconds. It's like, you need hashtags, no, you don't need hashtags, you need stories. No, only five of them. Okay, you need three of them, two of them, one of them, we need SEO. We don't need SEO. Like it's, it's like, what do we keep up with? Somebody tell me what to do. What's the, what are you hearing? How are, how are they making these decisions, just like hard guys, it's time for a change. No more than five stories, no more hashtags, that sort of curveball at them and just make them right paragraphs of random words instead of putting the hashtag in front of it. They have a big black box, like office. It says it's the Instagram algorithm, and you go in there and it's just three guys going, okay, here's what we're going to do. How can we really throw a curveball at this much, yes, we're just going to be two stories this week. We're going to fuck them now. It's a surprise. It's kind of a bitch, like I just got it going good, I got everybody, I've been everybody's feed, everybody's going, I see you shit all the time, then site the next week, crickets. They're just trying to screw with people and keep up with TikToks, it, algorithm, whatever it is. They've got like some kind of secret food sauce going, like I, I think the times I do get on TikTok and I haven't been on there in a while, I swear, I'm going to be that, I'm going to digital agency and I'm still going to be, I'm going to be that guy. My wife and I will be talking about a subject and I haven't been on TikTok in three months and I'll go on there and I'll get seven videos on how the hell they do this. I think Musk already has a chip at our brains and it's feeding the TikTok algorithm. Yeah. I feel the same way, it just has too good of a knowing of what I was thinking or talking about. Yeah. It's like they figured out the connections. If he likes booze, he must like wine, he likes wine, he must like poker, all your vices in one. That's what I figured out. TikTok vices, that's what the algorithm is. What are your vices? I'm addicted to recipes, addicted to golf, just feed you more and more of it, keep you trapped. Yeah. Exactly. It's going to take down your life expectancy, that's for sure. But luckily, we're going to be able to keep up with it with this new app that's coming out. It's coming for us from our friends at perplexity. No, we're not confused. It's perplexity AI. The life to vec could help them with this name, life to vec, I think I'm saying that right. Life expectancy calculators that advanced AI tool designed to estimate an individual's lifespan based on a variety of health and demographic data, hopefully not how many beers I have last night developed by researchers from Yale at involving collaborations with institutions like the technical University of Denmark, and you see Berkeley, this tool, it uses deep learning algorithms, the other one of those black boxes, trained on extensive data sets to provide personalized life expectancy, predictions. Now we're going to know how long we need to live. This is, Chris, do you want to know how long you get to live? Would you want to know if I could tell you right now? No. And I've heard of people doing this. I think Dana White from UFC, some doctor gave him, and he said it was empowering. I personally, no, I don't want to know. So I'm going to go, all right, what's this got to do with business? What's got to do with marketing? Okay. We're totally going to do with business to market. When you get into the business world, what if this became like a real thing and you were hiring, you could plug in someone and you know whether or not they're prone to, they're going to have an accident six months. Would you hire them? Like, no, it just sounds like the life insurance companies. Yeah, exactly. Like how this data gets used in business and other things. It's a slippery slope. Yeah, I don't like it. I just don't know. I guess it depends on the person. Maybe some people find it empowering. I just, yeah, I saw your producer, sorry. You want to know, would you want to know if this app could tell you how long you'll live or when you'll die? I'm totally thinking he's a deep thought about this. He would though. Sawyer would like to know. All right, two knows one. Yes, I don't really want to know. I just kind of goes against Paul Montre, not thinking about too much shit. You know, just be all I think about. Yes. You should know. So here's today's news. If you walk away with nothing from today's episode, if you're listening to this episode, you are going to die at some point. That's the news. But having to know when it is, I don't know. I don't want to know that shit. I think because I think you just bill. Also, I don't believe it. For example, you don't believe you're going to die, Chris. Man, you really are on the ground. Yeah. The spirit lives on forever. No, I mean, I'm thinking I could go out and drive today. Can it calculate some guy on a car that just slams into me and kills me? God forbid, I don't want that to happen. But how does it take you to account for these random events, right? Is it based just on your health statistics? Yeah, it's based on you have to put in every ounce of data on yourself. And so, I don't know. So family history, current like health, blood type, like it's pretty deep. I was reading into it because I was like, I don't think I'm not going to pass. No, plus what are they going to do with that data? Yeah. That's the thing. It says, however, its use is surrounded by ethical considerations and limitations that must be carefully managed. That's right. Because the life insurance companies have shown such ethical standards. Exactly. Life to veg AI death calculator. So you'll take that out. It's interesting nonetheless and brings up a lot of potential discussion. This was interesting and not surprising, actually. Gen Zers are choosing blue color jobs. This is also from perplexity that a significant driver for Gen Z's interest in blue color jobs is the economic consideration, particularly the high cost associated with college, education, and the burden of student debt. Blue color fields often offer. That's a nice little collection. Often offer the opportunity to earn while learning through apprenticeships, which can lead to a stable career without the financial burden of a college degree. Additionally, there's growing concern about the impact of AI on white color jobs. Not terribly surprised. Look, I've been thinking for a while that like with my own kids, I'm like, I need to learn like a skills trade like what it is. I think it back to actually 20 years ago. Like back when we came up, they had these classes like mechanical drawing or you can go to career center for, I don't know, putting on a muffler or something. Yeah, whatever it was, but need to learn to work with your hands a little bit because the computer's probably arguing doing a lot of the educational things. They can process a lot faster than we can. So there's probably going to be more demand for this type of work. I was talking about this actually this weekend about companies out like to get into businesses. And it's blue color stuff, pool cleaning, HVAC, stuff that no matter what, there's always going to be a need for. Right. If you could no longer be an executive, what blue color job are you training for, Chris? What could you go do? Can you change them all? I could. I don't want it as far as owning a business. I'd like to be in the roofing solar business. I know my buddies are crushing that right now. Do I want to be doing it myself? No, I think about like lawn care. But then I'm like, we have robot lawn mowers at some point. Like they do. You got a Roomba going around your house all before, then you see the stories. A road run over by robot lawn mower. Oh, yeah, Chihuahua killed by robot lawn mower. Freddie was just out for his morning bathroom break and mower AI. I got a little ahead of itself. It was trying to make its owner happy by cutting the grass a little earlier than planned today. I think this is a good thing. I do think it's a good thing. I think back to all my manual labor jobs, working on the beach. I was in a good mood, but I was exercising outside, physical. I think it would be a good thing. Yeah. And I don't know. You need to learn. I'll say this, like my dad's like a master craftsman. I grew up and he taught me how to use tools. I was never as handy as him. Still not, but I know how to do it. Especially if you buy a boat, let me go and tell you, if you aren't handy, you're screwed. YouTube becomes your friend very quickly. Because boats should just happens on them. Sawyer, what's with them? Yes. Sawyer has brought up the land droid, robotic lawnmower. I do have to exist. This is it. Automatic lawnmower. Fully interactive here. What's the price of that, boy? Well, see, 2,500, oh, well, no, starting at 600 for up to one eighth of an acre. That's the smallest yard, it must be in New York, maybe Miami. You have small yards down there, don't you, Chris? Yeah, unless you're like, got a $10 million house. Yeah. So they do exist, robot lawnmowers already. So that's the, these blue collar jobs are even getting taken up. But I still think you're gonna have a plumber. You have a robot in your house doing your plumbing work. Absolutely. A plumber, IT. Yeah. I don't know if that's considered blue collar, but setting your computer like actually up the physical thing or like the... I got a washing machine repair guy coming today. Hey, that's not going to be a robot, I don't think. No. I think you'd think it would be. Like these things are all connected. They should be connected to Wi-Fi that should be like, I don't know. I'll also be driven by the operating system or something. But I guess the gear breaks are something. I know all that those dirty closure washing, Chris, that compulsive you have. You like to overfill the washer, load it up, and you try to take a bath in there. That never worked out. That's in a while. He fucked the gears. I don't know what's fucked up, but it's stressing me out. Yes. Hey, you get your blue collar going. Go get your washing machine repair guy, of course. Whatever that might be. Either way, I just think what you're going to see here is all these knowledge workers are going to get pushed out because I'm just saying these computers can think faster. Like knowledge is becoming very cheap. Like you used to be, okay, you got to go to this person, that person is collecting lawyers, insurance, like AI is going to replace those knowledge-driven jobs, and where there's not more insight, and if it's just, because if you really think about it, especially insurance, man, law, there is some practice that goes on there and working through some of the strategies involved. And even, I guess the AI could do that. But the insurance purely, okay, you're at this category, you need this. You qualify for that. I don't know. So I think we're going to be a blast to the past with some of this stuff with getting back to what are humans the best at. And critical like thinking is important, but pure knowledge is cheap. So I think, I tell you if you're out there, learn to think about thinking more, because you've got to be just regurgitating knowledge is not a skill set anymore. And so I think you're going to see this. And I think, I don't know, the whole college education thing, I don't even get me started there. I'm probably going to pay my kids not to go to college. And I'll let them go somewhere for a year, they can get their social stuff in, learn to be human being, and socialize, do that for a year. Then I'll pay you not to go to school, because if that curriculum doesn't start to change to more real world application, come on. I believe in the experience, like the human experience aspect, that's why I'm like, I get that part. Meeting people, diverse people, like, diverse, like, understanding how to work with people and teams. Okay, I got that, but like the curriculum itself, it's like, we got to get. And it's changing, like what we're talking about here. Well, people are going to need to know and learn and do is changing so much. So that's going to be the real driver. I think of change. So we'll see where that goes. Curio, AI news anchor, and AI powered. We're going to have robots doing this, Chris. They're not going to hear us anymore. Curio and AI powered audio journalism startup has developed an AI news anchor, Dave Rio. desire to enhance the news consumption experience provided providing personalized news briefings and trusted sources. I played around with this. It's pretty cool. Essentially right now, you load that up on your phone. You plug in like an art, like an interest, okay, business news. And it'll bring up articles related to business news. And it turns them into like mini podcast recordings of the audio of the art of the long form article. And I think they add some commentary. But I couldn't even get a sample. They wanted $27 like immediately. I'm like, yeah, I'm out of trial or something. It's like everything. Let me decide. Everything that you have to put a credit card in to try it. I'm like, they're baking on you for getting it. Every time. So I didn't plug in the card. I was in a hurry number one. But at the same time, like, shit, I'll never remember if I don't want to keep this. But it's an interesting experience. The do you want to live? Everybody has different strokes for your folks. So if you want to watch the news, if you want to listen to the news, then some people want to purely read it. So it just depends on what activity you're doing while that's happening. And that's why podcasting has its place on the treadmill. You want to listen. You get dizzy reading like I do. I'm going to try to read on on the treadmill. I'm like falling on like that guy like over. Yeah, you've done it. Like you're trying to read an article or something like the bell gets like sideways on. You're like, well, I'm good. I'm just my head hitting the handle. Like trying to read an email. I'm walking on the treadmill or running. That's happening. You know it has. I hope not. I've definitely lost my balance, but I've never taken a spill. I've never fallen. I'm just about losing the balance. Your your your foot isn't quite on the belt. But nonetheless, Curio's AI news anchor. Here's what's interesting. They now have you seen these the news anchor? This is totally the robot. It's a person. They're just talking. It's like just a absolute like fictional person like an AI person. Yeah. Yes, like just talking and you have seen like examples of where it looks like a real person, but it's completely. Yeah. There's this technology now where they're going to be like celebrities are creating like their duplicate that's actually them. Like me right now talking. V-viewed, whatever, but it's not me. It's just AI is taking over tasks like truly scaling yourself. Crazy. Yes, and so I don't know. Do you like listening to the news? Watching the news or reading the news? I like watching. Yeah. Yeah, I'll listen to a podcast in the car. But if I can choose, it's time you watch it. Local news on TV. Dude, this weekend for 10 minutes. I'm like literally accidentally. See kind of like it's the free apps on my TV. I'm like, let me just see what's on the news. And then within minutes, I'm like just more drama, negativity. Yeah, nothing good. I don't think I don't know. I think it's different ways to do it. I just don't know if people want five minute like robots and apps that are not. I'll be curious. They're going to have to expand this a little bit. I want to see. I first I thought because the article confused me. They had the guy like when it's only had like me at a news desk. And I was expecting like Rico Suave or something. Like some AI generated guy like doing something. But it was just the audio. And no, I want to see like a news anchor at a desk. Yeah, I want Tom Cruise doing a little. That's what you're going to get that. You're going to be like, yeah, I could do skins of things. You're going to be like, I want Tom Cruise feeding me the news. We're going to just be able to ask for whatever you want. You can see that world coming. Yeah, it's I want Shakyel O'Neal giving me the recipe for breakfast. And I think even I think Amazon Alexa has that already. Like you can change the voice. It's like celebrities. So you're going to do the same thing like news or whatever. We get this fine line of what's real and what's not. That's the scary place. Here's not so scary. This is fun. Fanta reimagines nostalgic. Want to fanta platform to reach Gen Z. We're always trying to reach certain segments. I thought it was pretty cool. And I'm not Gen Z. This from marketing dive or good friends at marketing dive.com. With the revival of its want to fanta platform, Fanta joins a slew of other markers reimagining iconic efforts of the past and his attempt to reach younger generations. The effort tied to what it's built as an immersive multi-year and multi-platform brain experience was strategized in hopes of inspiring Gen Z to find the balance between their needs and wants. A framing that could potentially sway a demographic that has often sought better for you options in recent years. Want to fanta to shout out to the generation craving more balance and time out for themselves. It's so funny how we stereotype certain generations. Lots of Gen Z crowd. They just want more time for themselves. Yeah, they're just a little bit more private than we are. This is an absolute stereotypes for every generation. Those soda and privacy is what we tacked them as. Is that really the two only categories that we're taking them to? That's it. Only those two want to fanta. I just like saying want to fanta. To fanta. Want to fanta? My mind went to Willy Wonka for a second, but I don't know why want but it has nothing to do with it. But yeah, I'll tell you what. You know who likes the March Fanta? Nash Hall for you. My youngest. Like we're going somewhere. I know that's going to be a hard fanta. I'm like, you know something. They don't have a hard fanta everywhere. I'm like, they should. He likes what he likes. He likes what he wants. He's Jin Alpha. Into that Jin Alpha, they expect to get what they want when they want it. Who knows? Want to fanta? He's settled for a sunkissed. Heat settle for a sprite. Or a Dr. Pepper. So he's loyal to fanta if anyone's soda? Yeah, he should be on this platform for sure. But I don't let them have soda like every time. It's just when we go out to eat. Yeah, he can have an art santa with his salad. He's kidding. Yeah, this is like salad. He actually does. Young kids that are big salad connoisseurs. A seven-year-old. He's turning. Chicken nuggets for me, dad. I'll have a Caesar. He does have some discerning taste now. My oldest and my youngest will eat anything. Sushi, yes, fish, yes, brosal sprouts, yes. And then the two of them in the middle, they don't need dick. Like, it's like nothing. It's like chicken nuggets. And we're not like those parents to let them just our kids eat whatever the fuck they want. But these are I don't know. Pulling teeth to get them to eat anything. I don't know what it is. You're picky here. You're probably that picky here when you're a kid. No, I was fine, but I had a cousin who was real picky. I remember clearly that it was always a problem. Yeah, I grow up. My dad'd be like, you can eat that son or you're not going to eat. I'm like, okay, that's how I feel that way. So I'd have three green beans and go eat that candy in my room. I was a good eater. But two of them, damn, I don't know how they stay alive sometimes. I feel like they definitely have to have the soda machine or something in their bedroom that I don't know about because I'm like, you have not had enough to sustain yourself. Get the force it. But anyway, want a phanta? Go get you on. We love to report on podcasting in general. There's a report out youth report that 70 is from podcast prod newsletter. I'm not sure you can have to say that. But podcast pro newsletter. If I could read, that's how you'd say it. Podcast pro newsletter. Youth report to 74% of 13 to 34 year old degree that putting on a podcast while doing other things keeps them entertained. Okay. Here's the deal. More 18 or 18 to 34. This is 13 to 34. But 18 to the world's listen more podcasts now than they watch TV. Two on that one for like really think about that. That's how much the media has changed. Media has changed consumption. The thought of, and look, this is like YouTube and streaming video. That's why that's not like live TV, like literally flipping channel television. More listening. So in other words, stat. Yeah. In other words, if you're a business, you need to be marketing on podcasts. Hand, hand. Amazon live unveiled a shoppable ad supported channel. Accessible on primed video and free V. Amazon's ad supported video on demand service. This comes to us also from marketing dive. I've been talking about this. In Asia, like it's like all the rage of like live shopping. Like on all the TVC. Yeah, but on social media, like on TikTok and on going live on Instagram and doing it. It has to take off as much in the US. But I feel like we have this technology now where you've got this integration where you're in look, they have made it easier with all the shops on TikTok, like TikTok shop or Instagram shop where it's almost instantaneously. But it's tying together that live video experience with like instant clickable. Like the cute, it is the QVC thing. QC, you got to still picking up the phone and have the online like thing now. My wife's mom still orders shit from QVC. I thought I was like, I thought I didn't think it's just anymore. And when over there, there's like a box on the table at QVC. I'm like, this is like this. And it calls like, yeah, my mom orders a lot still alive from QVC. Like shit. But the experience makes sense to me though. You're watching. You're getting the entertainment of influencer, whoever is. And having that boom tie that to two day shipping. And you're like, it's better when you get it when you want it. Have you ever ordered something while watching like a video of someone doing it right then? Probably. I'm a pretty impulse buyer. So good enough sales pitch. I'm probably hitting that five button. Chris has 17 Amazon boxes on his table. I have that ailment as a salesman. I get fucking sold easy too. He's got a snuggie. He's got a snuggie. He's got that helmet that has a straw with it. It's another like the rubber spray. Quicksil. You've got yourself. You're trying to put together a see through boat. Like that guy on Quicksil. Yeah, exactly. Should have patched my see through boat. I have ordered some shit that there's no way I needed it. And I say to my wife, like now box will show up. I'll be like, is this who's that box for show? Could be like, I got influenced. It's like just I was influenced. Under the influence. Yeah, that's what it is. Get you bro. But live shopping. The channel offers 24, 7 programming featuring content from celebrities, creators and brands. The initiative not only enriches Amazon's ad business, but also enhances the viewer experience. Yeah. It enhances it by making it too clear. Watch it. As soon or later, it's gonna be like, if you blink twice while watching, it orders it for you. For sure. Yeah, like I mean to blink. My I was itching with send that back. Yeah, but I do think you're going to see more of this. I'm telling you, we got the perfect studio for it right here. We're going to start selling stuff like live shopping. By you can't buy this though. This they don't sell these. You only get number one right there. Yeah, but in all seriousness, but I can sell you that. Some of you just pin that exercise. You heard that exercise throwing you like sales training. I knowledge. My sales program. Yes. We did have Brett bearish on speaking of selling. The deacon. I got the whiskey right here. This thing. Hear that? That is maybe real copper. I don't know. It looks like it to my branding. Brett bearish to see of of sovereign brands was on. His episode would be out in a few weeks. Did a little tasting. Let's just say middle of the day. Pretty tasty. I'm going to save all the highlights because we got it into it. Made a few comments after I tasted that you have to listen to the episode again. But Brett was awesome. Very insightful. His brands are awesome. His Bel Air champagne. The super super popular. The gold and the blue. Check that episode in a few weeks. Chris. Any final thoughts? Any business news? Hold on to your crypto. Don't sell it. It's going to pump. That's my only. Is it coming? Is it coming? It's coming. It's coming. It's doing its final little dips right now. So. Hold strong, everybody. Yes. That's my only advice. Hold strong. We appreciate everyone. We've got some amazing guest lineups coming. Much been Brett bearish next week. You may have heard of them. Gary V will be on right about now. You talk about his new book. Day trading attention. It's all about attention, baby. You got to be entertaining or educating. That's what we're all about. Find us at Ryan is right. Dot com. You find all the highlight clips. The show notes. Links to that product. Chris has in his hair. All that you need. All that you want. And sometimes what you don't. That's what we're here for. At Chris where we can't sit on Instagram. I'm at Ryan Altered. We had those blue checks before you could buy it, baby. We'll see you next time. Right about now. This has been right about now with Ryan Altered, a Radcast Network production. Visit RyanisRate.com for full audio and video versions of the show. Order one choir about sponsorship opportunities. Thanks for listening. This is the story of the one as head of maintenance at a concert hall. He knows the show must always go on. That's why he works behind the scenes. Ensuring every light is working. 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