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How One Book Generated $7M in Sales | Chandler Bolt
Chandler Bolt of SelfPublishing.com breaks down publishing costs, the eight milestones, the four Ps, and how a book drives leads, sales and referrals.
Kyle Creek on Rejected Ad Ideas and Personal Brand
Author "The Captain" Kyle Creek tells Ryan Alford how tweeting client-rejected copy built his following, and why a personal brand buys creative freedom.
Alina Smith on K-Pop, TikTok and Music's Real Economics
Hit producer Alina Smith joins Ryan Alford to talk K-pop, publishing deals, growing on TikTok, female producers and the real money behind streaming.
Anik Singal on the FTC, Compliance and Brand Building
Anik Singal on building a $40M business, losing it to an FTC investigation, and the five compliance rules every marketer needs to know.
Stranger Things Hits 1 Billion Hours: Marketing News
Ryan Alford and Christina Yasi cover Stranger Things' billion streaming hours, Coke and Lacoste product placement, YouTube Shorts, and TikTok strategy.
Anik Singal on Surviving an FTC Investigation
Anik Singal tells Ryan Alford how an 18-month FTC investigation cost him a near-complete acquisition, and why brand and compliance saved his career.
Michael Cogdill: 29 Emmys, Storytelling, and the News
WYFF anchor Michael Cogdill on his father's alcoholism, winning 29 Emmys, partisan media, and writing She-Rain and Where Did Joe Go.
Jaren Johnston on Nashville, Hits and The Cadillac Three
The Cadillac Three's Jaren Johnston on publishing deals, nine number ones, building a fan base from a van, and marketing music without radio.
Big Badasses in Business: 6 Founders on Building Brands
Kyle Creek, Jaren Johnston, Bruce Buffer, Sawyer Hemsley, Shawne Merriman and Howard Panes on branding, discipline and building something that lasts.
B2B Marketing Needs Humanity: The Case for B2H
Ryan Alford and Robbie Fitzwater on why B2B buyers act like consumers, how content pre-qualifies leads, and why LinkedIn is still an open field.
The Real Truth Behind Today's Music Business
Coffey Anderson, Tyler Rich, Jaren Johnston, Alina Smith and Jenna Andrews on streaming money, country radio, fan bases and writing hits like Butter.
Agentic AI and Atoms: Ideas to Revenue With Ethan Ouyang
Ethan Ouyang of DeepWisdom explains how Atoms uses agentic AI to research, build, launch and monetize products without code or a big team.
Dave Gerhardt on Brand vs Performance in Ecommerce
Privy CMO Dave Gerhardt joins Ryan Alford to talk personal brand, email and SMS, Black Friday prep, and why brand building makes paid media work harder.
AI Productivity vs AI Security: The Human Risk
Fable Security CEO Nicole Jiang joins Ryan Alford to explain why human behavior—not hackers—is the biggest risk in fast-moving AI adoption.
WordPress VIP CEO on AI, SEO and Owning Your Content
WordPress VIP CEO Nick Gernert on AI in content, what their data says about Google AI summaries, and why owned land beats rented platforms.
A Thousand Horses on Music Industry Longevity
A Thousand Horses on life after "Smoke," label purgatory, going independent, how cover song royalties work, and why longevity beats chasing another hit.
Big Badasses in Business: Buffer, Crumbl, Merriman & More
Kyle Creek, Jared Johnson, Bruce Buffer, Sawyer Hemsley, Shawne Merriman and Howard Panes on branding, bold ideas, discipline and building real businesses.
Larry Kim on Why Brand Is the Ultimate Growth Hack
MobileMonkey founder Larry Kim on Instagram DM automation, killing donkey projects, and why building brand beats every direct response tactic in 2021.
Spencer Carpenter on How to Get Booked on Podcasts
Outlier Audio founder Spencer Carpenter breaks down podcast booking, why small audiences matter, and the follow-up strategy behind half his bookings.
Rethinking Your Team in the Age of AI
Oak Theory co-founder Veronica Shelton on AI adoption, blended roles, accessibility and leading without ego in a conversation with Ryan Alford.
Coors Light's Bear Ad, Wendy's Jingles & Gen Alpha Marketing
Marketing news for June 23, 2023: Coors Light's Bear ad with Patrick Mahomes, Wendy's jingle remixes, Airheads' TikTok pop-up and Crayola's Gen Alpha push.
Jen Gottlieb on Modern PR and the CIA Framework
Jen Gottlieb, named Maxim's #2 entrepreneur, shares her CIA framework for PR, why she sold her agency, and how rejection built her business.
Veronica Shelton on Neurodiversity, AI and Oak Theory
Oak Theory co-founder Veronica Shelton on neurodivergent creativity, accessibility in tech, and how AI reshaped her team and saved mid six figures.
ShipMonk's Jan Bednar on Ecommerce Fulfillment
ShipMonk founder Jan Bednar on bootstrapping to a $355M raise, branding a boring industry, and the SEO and referral engine behind 80% organic leads.
Chefs, BBQ and Business: The Radcast vs Food Best Of
Casey Webb, Spike Mendelsohn, Jonathan Scinto, Noah Sims and Kosmo on turning a passion for food into a real business, from dish pits to Facebook ads.
Bedros Keuilian on Pivot or Perish in Business
Fit Body Boot Camp founder Bedros Keuilian on escaping the Soviet Union, building a franchise after 2008, and why businesses pivot or perish.
Cancel Culture, Super Bowl Ads & Metaverse News
Ryan Alford and Joe Hamric break down cancel culture's real impact on brands, Super Bowl returns from Taco Bell and Avocados From Mexico, Wordle and Lime.
Rick Jordan on Going All In and Taking a Company Public
Rick Jordan tells Ryan Alford what taking a company public really costs, how his personal brand landed the funding, and why 40% given fully still counts.
The End of Traditional SEO: Getting Found in the AI Era
Jason Kocina joins Ryan Alford to explain how businesses stay visible as search shifts to AI answers, and why messaging still beats every channel.
Esports Betting, Sponsorship & Twitch with Magnus Leppäniemi
Magnus Leppäniemi of Esports Entertainment Group joins Ryan Alford to break down esports betting laws, brand sponsorship, Twitch and free-to-play
YouTube vs. TV, College Football 25 and Rivian's $5B
Ryan Alford and Chris Hansen break down YouTube's 9.7% TV share, marketing off the College Football 25 launch, Prime Day, and VW's $5B Rivian bet.
Why Podcasts Became a Trusted News Source
Ryan Alford and Chris Hansen cover the 45% jump in news podcast downloads, Pepsi's Flamin' Hot Fast & Furious stunt, TikTok's out-of-home push and Taco
Employee Benefits That Pay You Back: Tanner Gardner
Tanner Gardner explains how a Section 125 program can cut employer FICA costs, boost employee take-home pay, and win the recruitment battle in 2024.
How Cinebody Turned an iPhone Rig Into Video Software
Cinebody co-founder Tyler Webb on a $250K Kickstarter, crowdsourced music videos, patented capture control, and why brands need a real video strategy.
Podcast Advertising Is About to Change | Jeff Umbro
Jeff Umbro of The Podglomerate joins Ryan Alford on the shift to programmatic podcast ads, video, consolidation and the decline of narrative shows.
Joe Foster & Ben Weiss on AI 3D-Printed Shoes
Reebok founder Joe Foster and Syntilay's Ben Weiss on AI-designed, 3D-printed custom shoes, creator shoe deals, and their Times Square pop-up.
Buying Real Estate Without Banks: Chris Prefontaine
Chris Prefontaine explains owner financing, lease purchase, subject-to, and the Three Paydays model for buying real estate without a bank loan.
Michael Hobby on Smoke, Record Deals and Going Indie
A Thousand Horses frontman Michael Hobby tells Ryan Alford how a $20 guitar led to a number one hit, three record deals, and life as an independent artist.
Sonic Cheez-Its, Military Metaverse & Peloton's Ad Drop
Ryan Alford and Christina Yasi cover the US military metaverse, Fortnite brand activations, tokenized art, Cheez-It's Pandora cheese and Peloton's ad cuts.
Michael Loeb on Startups, Friction and B2B Payments
Serial entrepreneur Michael Loeb on Synapse, incubating Priceline, why 8 in 10 startups fail, disrupting insurance, and fixing B2B checkout with Credit
