Ask the archive a real question
4.17 million words across 666 episodes. Searches the full transcripts, not just titles.
Alex Urban's E-commerce Blueprint: Brand, Offers, Exit
Alex Urban on scaling Lions Not Sheep to $19.6M, building million-dollar-looking brands, free-plus-shipping funnels, attribution tools and subscription
Ishveen Jolly on Athlete and Influencer Sponsorships
Open Sponsorship CEO Ishveen Jolly joins Ryan Alford on why athlete sponsorship is the new word of mouth, and how to structure deals that actually deliver
Anya Cheng on AI Styling, Branding & Live Shopping
Taelor.style founder Anya Cheng joins Ryan Alford to unpack AI clothing rental, ChatGPT SEO, proprietary data moats and why live shopping lags in the U.S.
Wendy's Dynamic Pricing, Bitcoin $60K and DTC Unicorns
Ryan Alford and Chris Hansen break down Wendy's surge pricing test, Bitcoin at $60,000, the top DTC unicorns, Apple's dead car project, and Gatorade Water.
Neuralink Trials, The Rock's Record and Pringles Caviar
Ryan Alford and Chris Hansen break down Neuralink's human trials, The Rock's 103M-view WWE return, Taylor Swift's Google glitch and Pringles' caviar
Josh Pate on the New Blueprint for Media Success
CBS analyst Josh Pate tells Ryan Alford how YouTube killed the old media gatekeepers, why he sells sponsorships himself, and how niche depth builds wealth.
Buddy the Elf Meal Kits and Why Not to Name Rivals
Ryan Alford and Christina break down HelloFresh's Elf spaghetti kits, Burger King naming competitors, Black Friday 2022 results and TikTok ad data.
Empathetic Marketing: Insight, Not a Buzzword
Radical creative director Mike Weston joins Ryan Alford to unpack empathetic marketing, breaking through 8,000 daily ad messages, and Delta's pizza moment.
Thread Lightly: Ryan's Honest Take on Meta's Threads App
Ryan Alford breaks down Meta's Threads app for marketers, plus Burger King's all-cheese burger, Truly's zero gravity bar and Gmail's new scheduling tool.
iPhone Voice Cloning, Bluesky and Oreo x Super Mario
Marketing and business news for the week of June 30, 2023: Apple's voice-cloning feature, ChatGPT web browsing via Bing, Bluesky, Oreo x Mario and Taco
Jon Davids: Build a Movement, Not a Marketing Funnel
Influicity CEO Jon Davids on why paid ads alone fail, how to own demand instead of renting it, and the community formula behind magnetic brands.
2024 Marketing Keys: Influencers, Creativity, Community
Ryan Alford's solo year-end episode: why marketing trend lists fail, plus three 2024 keys — integrated influencers, bolder creative and real community.
Bring Back Old Instagram: Marketing News July 29, 2022
Kylie and Kim tell Instagram to stop copying TikTok, Coca-Cola spends into a recession, metaverse real estate hype, and SoulCycle's Peloton trade-in.
Anya Cheng on AI, Data Moats and the Future of Shopping
Taelor founder Anya Cheng tells Ryan Alford why unique data beats building AI models, how ChatGPT SEO works, and why U.S. live shopping still lags Asia.
Bruce Buffer on Building the "It's Time" Brand
UFC announcer Bruce Buffer tells Ryan Alford how "It's Time" was born, why the octagon is his business base, and how he built an energy drink and bourbon
Why Marketers Gain ROI by Spending in a Recession
Ryan Alford and Christina Yassi break down a study showing ad spend lifts sales 17% in a recession, plus TikTok music, Patron's metaverse and Tito's empty
Instagram Ditches Swipe-Up Links: Marketing News 8/27/21
Ryan Alford and the crew cover Instagram's link stickers, OnlyFans' reversal, Elon Musk's robots, Mtn Dew Flamin' Hot and Apple's photo scanning.
AP x Swatch: How Luxury Brands Create Demand Now
Tom La Vecchia and Ryan Alford break down the AP x Swatch collab, why exclusivity is now emotional, and how brands seed demand without cutting price.
Sonic Cheez-Its, Military Metaverse & Peloton's Ad Drop
Ryan Alford and Christina Yasi cover the US military metaverse, Fortnite brand activations, tokenized art, Cheez-It's Pandora cheese and Peloton's ad cuts.
Soccer's Pay-to-Play Problem and the Talent It Misses
Brad Rothenberg on how pay-to-play soccer hides elite talent, and how Access U turns scholar-athletes into scholarship college students.
Best of The Radcast Vol. II: Marketing, Grit and Growth
A best-of compilation from The Radcast: ideas versus execution, why to spend more on marketing, followers versus customers, guerrilla promotion and 10X
Brad Blazar on Raising Capital With Other People's Money
Brad Blazar, who has raised over $2 billion, breaks down syndication, investor types, risk-adjusted returns and the closing line that won a deal.
Coke x Marshmello, TikTok Stats and Metaverse Marketing News
Ryan Alford breaks down Coke's Marshmello collab, T-Pain's Alka-Seltzer jingle, Kraft's Mac & Cheese rebrand and new TikTok usage stats.
Brad Blazar on Raising Capital and Other People's Money
Brad Blazar has raised over $2 billion. He tells Ryan Alford how to match investors to your stage, structure deals, and close with confidence.
Elon Musk Scrutiny, Apple's Crush Ad & Phantom Debt
Ryan Alford and Chris Hansen break down X's full-length films, Neuralink's implant issue, buy now pay later debt, Apple's ad backlash and Tyson vs. Paul.
2021 Marketing Trends: Get Your Audience Involved
Ryan Alford and Radical's Josh Hill preview 2021 marketing trends: social selling, user-generated content, brand community, purpose and ad platform picks.
Dan Novaes: Turning Phone Attention Into Income
Mode Mobile CEO Dan Novaes on scaling from $100K to $25M, launching the EarnPhone, and why data plus action is what brands really pay for.
Tanner Chidester on Sales, Offers and Why Founders Stall
Tanner Chidester on why busywork kills growth, how strong offers and follow-up systems drive sales, and what separates solopreneurs from real scale.
Dan Novaes on Mode Mobile's Earn-While-You-Scroll Model
Mode Mobile CEO Dan Novaes on paying users for their attention, launching a phone, the arbitrage brands pay for, and choosing profit over growth at all
Mark Evans DM on Deals, Marketing Spend and Grit
Mark Evans DM joins Ryan Alford to talk buying businesses, why real estate isn't passive, spending real money on marketing, and building a personal brand.
Small Business Tax Strategy with Ryan Moriarty
Done For You Tax president Ryan Moriarty on bookkeeping, audit red flags, home office and vehicle deductions, and why the G-wagon write-off is a myth.
Cybertruck, GTA 6 and Domino's Snow Plows: Weekly News
Ryan Alford and Chris Hansen break down Tesla's Cybertruck stunt, GTA 6's $2 billion budget, Panera's coffee subscription and Domino's plowing grants.
Brett Berish on Building Luc Belaire and Bumbu
Sovereign Brands CEO Brett Berish on why taste beats celebrity, how the three-tier liquor system works, and building brands without Bacardi's ad budget.
Reels Win Reach on Instagram: Weekly Marketing News
Ryan Alford and Christina break down BeReal hitting 10M daily users, Reels dominating Instagram reach, TikTok's Nearby feed, and NFL kickoff ad campaigns.
Buff City Soap's 10x Year: WooCommerce to Shopify
Buff City Soap's Sanjay Jenkins on replatforming to Shopify, 10x growth, SMS marketing, and crediting franchisees for online sales.
Influencer ROI, Attention Arbitrage and Tax Strategy
Gary Vaynerchuk on V Friends, a tax pro on effective rates, and an influencer marketing founder on ROI - plus co-founder and hiring lessons.
Marketing News: Normal Shopping Returns & Metaverse Work
Ryan Alford and Sean cover shoppers returning to stores, Intuit's $12B Mailchimp deal, avatar coworking in the metaverse and Fireball's 115-shot keg.
Why Most Businesses Should Never Raise Venture Capital
Loud Capital co-founder Navin Goyal tells Ryan Alford why under 2% of companies need VC, how active capital closes the execution gap, and where AI fits.
Marketers' Biggest Concerns Heading Into 2024
Ryan Alford and Chris Hansen break down Ad Age's 2024 marketer concerns, AI social media predictions, and why Instagram Reels beats TikTok for brands.
Michael Loeb on Startups, Friction and B2B Payments
Serial entrepreneur Michael Loeb on Synapse, incubating Priceline, why 8 in 10 startups fail, disrupting insurance, and fixing B2B checkout with Credit