Ask the archive a real question
4.17 million words across 664 episodes. Searches the full transcripts, not just titles.
Super Bowl Ads, Quest 3 vs Vision Pro, and Gemini
Ryan Alford and Chris Hansen break down 2024 Super Bowl ads, Kanye's $7M spot, Zuckerberg vs Apple Vision Pro, Adidas, Coke's TikTok launch and Google
Super Bowl Ads and Amazon vs. Owned Channels
Ryan Alford and Robbie Hitzwater review the year's Super Bowl spots, then debate whether ecommerce brands should build on Amazon or own their channels.
McDonald's Mocks Crypto Investors: Marketing News Recap
Ryan Alford and Joe Hamric break down McDonald's crypto trolling, Miller Lite's metaverse bar, QR codes on connected TV and the M&M's rebrand backlash.
TikTok Beats YouTube With Teens: 107 Minutes a Day
Ryan, Nick and Christina break down TikTok topping YouTube with kids, Pinterest hitting 450M users, AI in Microsoft Edge and Old Spice's Swaggy Spice.
ESPN, Fox and Warner Bros. Build a Sports Streaming App
Ryan Alford and Chris Hansen break down the ESPN-Fox-Warner sports streaming app, $7M Super Bowl ads, Gatorade ID, Netflix's Expedia deal and Dunkin's
Super Bowl LVII Ads Reviewed: Why Most Spots Fell Flat
Ryan Alford, Christina Yasi and Nick Weaver break down Super Bowl LVII ads, Instagram killing live shopping, TikTok's paywall and Coke's new flavor.
How Super Bowl Ads Really Performed in the Brain
Tyler Lewis of Neuro-Insight breaks down why Ad Meter winners flop neurologically, how Oatly hit the 99th percentile, and what an attention vampire costs
AI Bartender at CES, NFL Ratings and Tito's Spokescart
Ryan Alford and Chris Hansen break down the CES AI bartender, the NFL's viewership spike, Tito's celebrity-free ads, Bounty's wings series and Prime Video
Apple Music Replay vs. Spotify Wrapped + Pop-Tarts Bowl
Ryan Alford and Chris Hansen break down Apple Music Replay, the Pop-Tarts Bowl edible mascot, Black Friday 2023 numbers and Walmart's shoppable rom-com.
McDonald's Golden M Haircut and 2021 Super Bowl Ads
Ryan Alford and Reiley Clark break down McDonald's Golden M haircut, 2021 Super Bowl ad buys, Uber Vouchers and American Standard's 2020 toilet paper.
FanDuel Deepfakes Barkley: Marketing News April 14, 2023
Ryan Alford and Christina Yassi break down FanDuel's Charles Barkley deepfake, Dove's push for kids' online safety laws, TikTok's teen lead and Twitter's
Valentine's Day Spending and Super Bowl Ad Records
Ryan Alford and Chris Hansen break down $27.5B in Valentine's spending, tariffs and inflation, Super Bowl 59's record ratings and Tom Brady's card venture.
Super Bowl Ads, Amazon's New CEO and Robinhood's Ad
Ryan Alford and Reiley Clark break down Super Bowl LV advertisers, Amazon's new CEO Andy Jassy, Instagram's vertical swipe and Robinhood's Big Game ad.
TikTok Dislikes, AI Darth Vader and Purple M&M's
Ryan Alford, Christina and Nick break down TikTok's dislike button, James Earl Jones' AI voice deal, Apple Music's halftime sponsorship and the 'Smile'
Spotify vs. Joe Rogan and $500M Metaverse Real Estate
Ryan Alford and Joe Hamric cover the Spotify artist boycott, metaverse land sales, NFT money laundering and the week's best Super Bowl ad news.
DeepSeek Sinks the US Stock Market: Weekly News Breakdown
Ryan Alford and Chris Hansen unpack DeepSeek's hit to Nvidia, TikTok's Microsoft talks, Bitcoin under $100K, the Fed's rate hold and $8M Super Bowl ads.
Old Spice Barbershop, Kit Kat Ad & Robinhood Hearing
Ryan Alford and Reiley Clark break down Old Spice's barbershop content studio, McDonald's chicken sandwich merch, Kit Kat's viral ad and the Robinhood
Ishveen Jolly on Athlete and Influencer Sponsorships
Open Sponsorship CEO Ishveen Jolly joins Ryan Alford on why athlete sponsorship is the new word of mouth, and how to structure deals that actually deliver
Super Bowl 56 Ads: What Scored and What Missed
Ryan Alford and Joe Hamric break down Super Bowl 56 ads, why Coinbase's QR code won, which brands dragged, and what a metaverse stat really means.
Neutrogena Studio, Airheads Skip Ad & Facebook Hotline
Ryan Alford and Reiley Clark break down Neutrogena's content studio, Budweiser's Utah cans, the Airheads skip-ad spot, Facebook Hotline and Google's
Influencer Marketing, Starbucks Oat Milk & Kids Instagram
Ryan Alford and Reiley Clark cover influencer marketing budgets, Simmons x D'Amelio, EOS on TikTok, Starbucks' oat milk shortage and Facebook's kids app.
Soccer's Pay-to-Play Problem and the Talent It Misses
Brad Rothenberg on how pay-to-play soccer hides elite talent, and how Access U turns scholar-athletes into scholarship college students.
Do Super Bowl Ads Work on You? Inside the Neuroscience
Neuro-Insight's Tyler Lewis joins Ryan Alford, Mike Weston and Josh Hill to break down 2021 Super Bowl ads and what brain data says about what actually
Inside the $97B Unregulated Online Gambling Market
Ismail Vali tells Ryan Alford how illegal online gambling drains billions from U.S. states, why licensed operators are going bust, and what regulation
Voice Deepfakes, Liquor Super Bowl Ads & Coke's AI Bet
Ryan, Christina, and Nick break down AI voice deepfakes, Super Bowl liquor ads, Canva for Campus, Chipotle's TikTok menu hack, and Coca-Cola's OpenAI deal.
Bruce Buffer on Building the "It's Time" Brand
UFC announcer Bruce Buffer tells Ryan Alford how "It's Time" was born, why the octagon is his business base, and how he built an energy drink and bourbon
Inside the Rental Car Business with George Madden
George Madden of Car Rental Coach breaks down the real math of a small rental fleet: economy cars, insurance, depreciation and $400-$500 net per car
TechCrunch Gift Guide, Instagram Notes & Pepsi Nutmeg
Ryan Alford and Christina Iaci cover the TechCrunch 2022 gift guide, Instagram Notes, Musk's 4,000-character Twitter idea, Pepsi nutmeg cola and BLACKPINK
HBO Max + Discovery+ Merge and the Instagram vs TikTok Gap
Ryan Alford and Ray Harvey break down the HBO Max and Discovery+ merger, Walmart+ streaming talks, SweeTarts on TikTok, and Netflix's return to ads.
Podcast Reach Ties TV, Taylor Swift Joins the Billionaires
Ryan Alford and Chris Hansen break down podcast reach matching TV for 18-34s, record women's basketball ratings, Tesla's Musk problem, and Forbes'
Bring Back Old Instagram: Marketing News July 29, 2022
Kylie and Kim tell Instagram to stop copying TikTok, Coca-Cola spends into a recession, metaverse real estate hype, and SoulCycle's Peloton trade-in.
Truly's Try January, Triller's Super Bowl Ad & Walmart
Ryan Alford and Reiley Clark break down Truly's Try January campaign, Triller's Super Bowl push, Lexus on Twitch and Walmart's direct-to-kitchen delivery.
BetMGM CMO on AI, Jon Hamm and Make It Legendary
BetMGM CMO Casey Hurbis on building the Make It Legendary campaign with Jon Hamm, using AI for personalization, and winning a market with 70 operators.
Coors Light's Bear Ad, Wendy's Jingles & Gen Alpha Marketing
Marketing news for June 23, 2023: Coors Light's Bear ad with Patrick Mahomes, Wendy's jingle remixes, Airheads' TikTok pop-up and Crayola's Gen Alpha push.
Cancel Culture, Super Bowl Ads & Metaverse News
Ryan Alford and Joe Hamric break down cancel culture's real impact on brands, Super Bowl returns from Taco Bell and Avocados From Mexico, Wordle and Lime.
Esports Business Models with Charles Conroy
Charles Conroy, VP of Gaming at the Switch, breaks down how esports teams make money, the media rights boom, and how brands can enter esports the right
Mario Mirabella on Agency Growth and Personal Brand
MSM Digital founder Mario Mirabella tells Ryan Alford how a bedroom side hustle became an award-winning agency, and why he refuses to niche down.
Blackberry Dies, Taco Bell Pass and Crystal Pepsi Returns
Ryan Alford and Joe Hamric cover Blackberry's shutdown, Taco Bell's $10 Taco Lover's Pass, Crystal Pepsi's return, H&M in the metaverse and Marriott NFTs.
Kraft Wants Mac & Cheese on the Big Mac: Marketing News
Ryan Alford breaks down Kraft's Big Mac & cheese push, MLB's first CBD sponsorship, Meta's Quest Pro, YouTube handles and Chipotle's BeReal Boorito.
Brendan Kane on How to Actually Go Viral on Social Media
Brendan Kane breaks down proven storytelling formats, the generalist principle, why algorithms reward retention, and where AI actually fits into going