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517 episodes for “How do you build a personal brand and get sponsored by brands without taking money?”Reading this as Personal Brand & Positioning
Dec 26, 2023

Parker Payne: 10 Years to the First Wake Kickflip

Pro wake surfer Parker Payne on turning pro at 14, landing the sport's first surf-style kickflip on his 94th try, and building a brand on Instagram.

Parker Payne· Personal Brand & Positioning· Social Media Strategyon topic
36 min
Aug 11, 2023

Why Podcasts Became a Trusted News Source

Ryan Alford and Chris Hansen cover the 45% jump in news podcast downloads, Pepsi's Flamin' Hot Fast & Furious stunt, TikTok's out-of-home push and Taco

· Podcasting & Creator Business· Advertising & Paid Mediaon topic
28 min
Mar 18, 2022

NFTs Coming to Instagram: Weekly Marketing News

Ryan Alford, Joe Hamric and Christina Yasi break down Instagram NFTs, Twitter Shops, Facebook's TikTok account, Chipotle's chip robot and more.

Christina Yasi· Social Media Strategy· Advertising & Paid Mediaon topic
44 min
Dec 28, 2018

Tyler Harris on Rock Bottom and Personal Branding

Tyler Harris tells Ryan Alford how he went from broke to seven figures in insurance and built a personal brand without ever selling anything.

Tyler Harris· Personal Brand & Positioning· Social Media Strategyon topic
1h 9m
Jun 15, 2021

Jeff Beer of Fast Company on Brands, TikTok and Purpose

Fast Company editor Jeff Beer joins Ryan Alford to talk brand consistency, Patagonia and LeBron stories, Discord, TikTok, Clubhouse and whether purpose

Jeff Beer· Social Media Strategy· Content & Storytellingon topic
51 min
Nov 11, 2022

Southern Comfort's Shot Glass Pants: Weekly News 11.11.22

Ryan Alford and Nick Weaver cover Instagram post scheduling, Musk's Twitter plans, Anheuser-Busch buying a pickleball team, and holiday brand stunts.

· Social Media Strategy· Personal Brand & Positioningon topic
34 min
Feb 23, 2024

Neuralink, Sora and Liquid Death: The Week in Marketing

Ryan Alford and Chris Hansen break down Neuralink's first human patient, OpenAI's Sora, AI dating bots, Liquid Death's playbook and YouTube beating

· Podcasting & Creator Business· Content & Storytellingon topic
38 min
May 13, 2025

Entrepreneur Masterclass: 5 Founders on Scaling Smart

Jasmine Star, Sean Whalen, Jeff Dudan, Josh Snow and Devan Kline share advice on grit, branding, Amazon, trademarks, franchising and scaling fast.

Jasmine StarSean Whalen· Mindset, Grit & Failure· Personal Brand & Positioningon topic
1h 10m
Dec 19, 2023

Courtney Bagby on Influencer Marketing and Reality TV

Little Red Management CEO Courtney Bagby explains how reality star brand deals get made, why paid amplification matters, and how to measure influencer

Courtney Bagby· Social Media Strategy· Advertising & Paid Mediaon topic
40 min
Sep 22, 2023

Neuralink Trials, The Rock's Record and Pringles Caviar

Ryan Alford and Chris Hansen break down Neuralink's human trials, The Rock's 103M-view WWE return, Taylor Swift's Google glitch and Pringles' caviar

· Social Media Strategy· Content & Storytellingon topic
34 min
Jun 9, 2023

Apple Vision Pro: It Works, But Is It Worth $3,500?

Ryan Alford and Christina Yassi break down Apple Vision Pro's $3,500 price tag, Netflix mobile games, Instagram's AI chatbot, and Heinz's global rebrand.

· Product & Innovation· Advertising & Paid Mediaon topic
24 min
Sep 10, 2024

Entrepreneur Masterclass: 5 Founders on Scaling

Jasmine Star, Sean Whalen, Jeff Dudan, Josh Snow and Devin Klein share how they built their brands, launched products and scaled without breaking.

Jasmine StarSean Whalen· Mindset, Grit & Failure· Personal Brand & Positioningon topic
1h 10m
Sep 4, 2026

Jason Brown on Options Trading, Risk and Rebuilding

Jason Brown turned a $10K student loan into six figures, lost $250K on one trade, and rebuilt. He shares his options, risk and wealth roadmap with Ryan

Jason Brown· Money, Investing & Wealth· Mindset, Grit & Failureon topic
21 min
Mar 9, 2021

Noah Sims on MasterChef, Personal Branding & Service

MasterChef top-four finalist Noah Sims tells Ryan Alford how he got cast, what reality TV really is, and why he refuses cash from brand deals.

Noah Sims· Personal Brand & Positioning· Mindset, Grit & Failureon topic
55 min
Sep 10, 2021

Apple, Target and Costco Won the Brand Game in COVID

Ryan Alford and Joey Thompson break down Macy's Toys R Us revival, Facebook's Giphy fight, COVID's big brand winners and Barstool's Sling TV channel.

· Advertising & Paid Media· Retail & Physical Businesson topic
48 min
Oct 28, 2025

Jason Brown: From Student Loans to Stock Market Millionaire

Options trader Jason Brown on turning a $10,000 student loan into $113,000, losing it all at 27, and the roadmap he uses to target 10% a month.

Jason Brown· Money, Investing & Wealth· Mindset, Grit & Failureon topic
21 min
Jul 23, 2021

TikTok Sponsored Posts, Infiniti on Cameo & Vimeo Tools

Ryan Alford and Josh Hill break down TikTok sponsoring trending creator posts, Infiniti's Cameo shopper Q&A, the Vimeo integration and Crocs' big quarter.

· Social Media Strategy· Advertising & Paid Media
24 min
Feb 24, 2023

AI Bing Gets a Voice, Meta Verified Locks Profiles

Ryan, Christina and Nick break down AI-powered Bing on mobile and Skype, Meta Verified's new limits, Instagram ending live shopping and 7Up's rebrand.

· Social Media Strategy· Product & Innovationon topic
36 min
Dec 18, 2020

McDonald's Golden M Haircut and 2021 Super Bowl Ads

Ryan Alford and Reiley Clark break down McDonald's Golden M haircut, 2021 Super Bowl ad buys, Uber Vouchers and American Standard's 2020 toilet paper.

· Advertising & Paid Media· Content & Storytellingon topic
22 min
Sep 3, 2021

TikTok Ad Trust Doubles: Marketing News Sept 3, 2021

Ryan Alford, Joey, Joe and Sean break down doubling TikTok ad trust, LinkedIn live events, Nissan's ecommerce Heisman House push and rented-land platforms.

JoeyJoe· Social Media Strategy· Advertising & Paid Media
45 min
Dec 3, 2021

Spotify Wrapped Takes Over Social Media | Marketing News

Ryan Alford and Joe Hamric break down Spotify Wrapped's social takeover, Burger King's 37-cent Whopper, Mr. Peanut's Nutstalgia and Cardi B's Whipshots.

· Social Media Strategy· Content & Storytellingon topic
35 min
Mar 29, 2024

Deepfakes, Mr. Beast on Amazon, Google Losing Gen Z

Ryan Alford and Chris Hanson break down deepfake risks for creators, Google losing local search to TikTok, Amazon's Mr. Beast deal and Snap's AR ads.

· Social Media Strategy· Advertising & Paid Media
35 min
Jun 17, 2022

R.I.P. Internet Explorer and TikTok's Billion-User Rise

Ryan Alford and Christina Yasi cover Internet Explorer's shutdown, TikTok's billion users, Chobani and Timberland in the metaverse, and Amazon AR try-on.

· Social Media Strategy· Advertising & Paid Media
37 min
May 16, 2025

Tariffs, ESPN Streaming and the Trading Card Boom

Ryan Alford and Chris Hansen talk tariff strategy with author Arjan Singh, plus ESPN's streaming launch, Airbnb services and Apple's brain interface.

Arjan Singh· Leadership & Decision-Making· Advertising & Paid Media
39 min
Oct 21, 2022

Ritz Holidays, TikTok Age Limits & Walmart Creators

Ryan and Christina cover Advertising Week, Liquid Death's entertainment-first content, TikTok's new live age limits, Meta losing Giphy and Ritz's holiday

· Social Media Strategy· Content & Storytelling
30 min
Apr 30, 2021

Domino's Noid Returns and Nerf's Chief TikTok Officer

Ryan Alford and Josh Hill break down Domino's Noid revival, record ad growth at Google, Facebook and Amazon, and Nerf's new Chief TikTok Officer.

Josh Hill· Advertising & Paid Media· Social Media Strategy
32 min
Apr 18, 2025

Easter's $23.6B, Tom Brady's Card Vault, Katy Perry in Space

Ryan Alford breaks down record $23.6B Easter spending, Tom Brady's 50% Card Vault stake, the live shopping boom in trading cards, and Katy Perry's space

· Money, Investing & Wealth· Retail & Physical Businesson topic
29 min
Dec 10, 2021

Metaverse Jobs, Coke on TikTok and Amazon's Ad Lawsuit

Ryan Alford and Joe Hamric cover metaverse job ideas, Mountain Dew's $5,000 ranger gig, Coca-Cola's TikTok debut, Amazon's ad lawsuit and Tesla gaming.

· Social Media Strategy· Advertising & Paid Media
36 min
Oct 25, 2022

Alexa D'Agostino on Marketing by Modification

Alexa D'Agostino on why data beats content, when to turn on paid ads, firing bad clients, and the 'broke mindset' that keeps founders thinking small.

Alexa D'Agostino· Mindset, Grit & Failure· Advertising & Paid Mediaon topic
37 min
Jun 25, 2024

Brett Berish on Building Luc Belaire and Bumbu

Sovereign Brands CEO Brett Berish on why taste beats celebrity, how the three-tier liquor system works, and building brands without Bacardi's ad budget.

Brett Berish· Personal Brand & Positioning· Product & Innovationon topic
43 min
Jul 16, 2024

Jon Davids on Building Brands People Obsess Over

Influicity CEO Jon Davids breaks down his movement formula, the minimum viable concept behind Liquid Death, and why owned demand beats rented ads.

Jon Davids· Personal Brand & Positioning· Content & Storytellingon topic
42 min
Mar 23, 2021

ShipMonk's Jan Bednar on Ecommerce Fulfillment

ShipMonk founder Jan Bednar on bootstrapping to a $355M raise, branding a boring industry, and the SEO and referral engine behind 80% organic leads.

Jan Bednar· Ecommerce & DTC· Startups & Foundingon topic
38 min
Oct 13, 2020

E-commerce in 2020: Platforms, Brand and Performance

Ryan Alford and Reiley Clark break down e-commerce platform choice, customer acquisition, retargeting, and the balance of brand versus performance

· Ecommerce & DTC· Customer Acquisition & Growthon topic
31 min
Jun 24, 2022

Meta Delays Creator Revenue Cut to 2024 | Marketing News

Ryan Alford and Christina Yasi break down Meta's creator revenue delay, brand NFT PR plays, Nerf's mascot Murph, Liquid Death's prank ads and Lexus on

· Social Media Strategy· Podcasting & Creator Businesson topic
39 min
Jan 16, 2026

Build the Business First, Then the Personal Brand

Marian Esanu tells Ryan Alford why personal branding should come after you build a real business, plus his competitor research playbook for content.

Marian Esanu· Personal Brand & Positioning· Content & Storytellingon topic
15 min
Oct 18, 2022

Marian Esanu on Personal Branding That Actually Sells

Marian Esanu tells Ryan Alford why you should build the business before the personal brand, how to research competitors, and when to use paid ads.

Marian Esanu· Personal Brand & Positioning· Content & Storytellingon topic
49 min
Jul 15, 2025

Yousuf Ahmed on Upcycled Snacks and 80% Margins

B-Sides founder Yousuf Ahmed on turning oat milk byproduct into crunch puffs, why green premiums fail, and how vertical integration lifts margins.

Yousuf Ahmed· Product & Innovation· Startups & Foundingon topic
41 min
Mar 30, 2021

Why TikTok Hits Different: The Neuroscience of Ads

Neuro-Insight's Samrat Saran shares brain-response research on why TikTok holds attention four times faster and what actually makes ads stick there.

Samrat Saran· Social Media Strategy· Content & Storytelling
30 min
Nov 12, 2024

Jay Schwedelson: Email Tactics That Beat AI Content

Jay Schwedelson shares subject line tactics, how iOS 18 sorts your email, and why AI-written content is costing brands rankings and clicks.

Jay Schwedelson· Content & Storytelling· Podcasting & Creator Businesson topic
42 min
Jan 5, 2024

Marketers' Biggest Concerns Heading Into 2024

Ryan Alford and Chris Hansen break down Ad Age's 2024 marketer concerns, AI social media predictions, and why Instagram Reels beats TikTok for brands.

· Social Media Strategy· Content & Storytelling
38 min
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